Kong-Ke Museum Visual Identity

Press Kit

Unique Properties

Using existing materials is a great feature of the workers. The guidance system uses material elements that are often found at the construction site: formwork, excess scrap wood, circular saw blades, and plastic water pipes... to form a layout plan. Paint buckets filled with cement, water pipes, polycarbonate wave boards and gloves: this matching element commonly found in various construction sites constitutes a device that guides the position in the space. The poster uses cement bag packaging for screen printing as a visual expression.

Dimensions & Packaging

Various dimensions according to the necessities on-site.

Tags

Design, googoods, Graphic, Branding

Production Technology

Formwork, Excess Scrap Wood, Circular Saw Blades,
Paint Buckets, Cement, Water Pipes, Polycarbonate Wave Board, Gloves, Cement Bag Packaging

Design Challenge

In-depth understanding of the work culture. And using existing materials of the workers.

Project Duration

The project started in June 2019 and was completed in November 2019 in Taichung, Taiwan.

Operation Flow

Kong-Ke Museum is a new-style exhibition venue combined with a work station for workers to rest.

Research

The Research objective was to learn and understand the brand's spirit and essence.

Inspiration

Kong-Ke Museum is a new-style exhibition venue combined with a work station for workers to rest in Taichung. The logo of Kong-Ke Museum expresses the unfinished form of characters with short strokes. The concept comes from the feeling that the construction site gives people a sense of incompleteness and transition. Through communication with the public and their participation, the whole picture of the museum will be completed.

Image Credits

googoods

Colors of Kong-Ke Museum Visual Identity