Gensyn Intellectual Property Logo Design by Gu Jin is a highly esteemed winner of the very prestigious 2023 Silver A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.

SilverGraphic· 2023

Gensyn Intellectual Property Logo Design

by Gu Jin

Silver A' Design Award Winner in Graphic Category

35,997

Verified Award Winner

Verify Award Status for #141853

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Colors

The Design

About Gensyn Intellectual Property Logo Design

Gensyn Intellectual Property is a logo created for an intellectual property consulting company. The mark is abstractly developed from the letter G, the initial of the company name. The form is composed of a left and a right abstract single quotation mark, which refer to clear communication and consultation between the company and its clients. The overall shape also recalls a shield, indicating the protection of intellectual property. The outline follows that of a traditional Chinese seal. Blue is used to suggest steady development.

The Recognition

About the Silver A' Design Award

Gensyn Intellectual Property Logo Design is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Gensyn Intellectual Property Logo Design is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Gensyn Intellectual Property Logo Design is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Image Analysis

Color Temperature: CoolSymmetry: PartialBackground: Top and Bottom

Where to Get It

Brand Identity Design and Strategy Consulting

We craft distinctive brand identities that elevate your business value and market position. Our strategic approach combines visual excellence with deep understanding of brand protection and intellectual wealth creation. Based in Beijing, we help companies build memorable brands that resonate with their audiences and stand out in competitive markets.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This logo is abstractly evolved from the initial letter "G" from the enterprise's English name "Gensyn”, it consists of left and right abstract single quotation marks, which means smooth communication and consultation between the enterprise and customers. The overall form is also like a“Shield” highlighting the industry characteristics of intellectual property protection. This logo is shaped by the outline of a traditional Chinese seal, and the use of blue color symbolizes the vision of steady development.
Tags: Logo, Brand, Visual, Gensyn
Design Challenge: The client wanted to express too much content, but often too much information will disturb the key information. Finally, we persuaded the client to mainly use abstract shield to express the protection attribute of their brand intellectual property.
Research: We researched the background of the company, the nature of the industry, the scope of the company's main business, and the culture of the company, which we integrated into the brand image.
Inspiration: Inspiration comes from "shield", that can guarantee security, it means "Gensyn Intellectual Property" can protect your Intellectual Property security. My work through asymmetric form, seek independent expression of personality in "positive and negative shape" and "blank space", which not only conforms to traditional aesthetic, but also innovatively interprets the concept of "consulting service", fully expressing the needs of the brand.
Project Duration: It took one month to complete the design in Beijing, China
Operation Flow: LOGO lets people see its industry attributes immediately, so that playing a very good brand communication effect.
Team Members: Gu Jin