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Florid Sans Typeface Design by Paul Robb presents a sophisticated still-life arrangement wherein two physical manifestations of typographic specimen materials occupy a carefully orchestrated spatial…

Florid Sans Typeface Design by Paul Robb is a highly esteemed winner of the very prestigious 2023 Golden A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.


GoldGraphic· 2023

Florid Sans Typeface Design

by Paul Robb

Client: S6 Foundry

Golden A' Design Award Winner in Graphic Category

1,482,287

Verified Award Winner

Verify Award Status for #147620

Colors

The Design

About Florid Sans Typeface Design

Florid Sans typeface perfectly balances minimalist quality with a combination of contemporary details and classic styles. The font family is geometric in nature with humanist quality rooted in the Swiss tradition, designed with comfortable, breathable apertures that make it stunningly versatile. Each weight includes more than 700 glyphs with stylistic letter and numeral sets and alternative glyphs and discretionary ligatures.

The Recognition

About the Golden A' Design Award

Florid Sans Typeface Design is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Florid Sans Typeface Design is expected to be a highly praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Florid Sans Typeface Design creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.

Where to Get It

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Florid Sans typeface perfectly balances minimalist quality with a combination of contemporary details and classic styles. The font family is geometric in nature with humanist quality rooted in the Swiss tradition, designed with comfortable, breathable apertures that make it stunningly versatile.
Dimensions & Packaging
The font is in TTF, OTF, and WOFF formats
Tags
Font design, Branding, Identity, Type design, Type Specimen
Production Technology
The font was first hand drawn and then developed in glyphs.
Research
Creating a Swiss-style font creates the challenge to develop a mechanical grid that is modular in construction allowing for slight variations to create form.
Inspiration
The inspiration for the font was taken from 19th-century Swiss typeface design aesthetics beginning with a mathematical grid. The idea was to create a highly legible and harmonious structure with the characters design, creating beauty and simplicity.
Project Duration
The Project was stated and completed in 2022
Patents
Copyrights belong to Paul Henry Robb, 2023
Team Members
Paul Henry Robb
Image Credits
Paul Herny Robb 2023

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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