Dalian Seafood Logo and Brand

Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.

Dalian Seafood Logo and Brand
by Jijing Ju

Awarded April 15, 2023
CLIENT: Northeastern University of China
3.701

Packaging visual design is the first emotional experience of consumers for products, which is often ignored by the seafood packaging on the market. The visual image uses graphic language to display the characteristics of seafood and abstracts the information into graphic visualization. The combination of seafood and graphic illustration is creative, epochal, and novel. It is combined with the packaging effect of environment-friendly materials to create its unique brand image and artistic effect and spread the brand culture of seafood in a visual way that is compatible with modern aesthetics.

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