Bake Sans Type Design and Specimen by Paul Robb is a highly esteemed winner of the very prestigious 2024 Bronze A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.
BronzeGraphic· 2024
Bake Sans Type Design and Specimen
by Paul Robb
Client: S6 Foundry
Bronze A' Design Award Winner in Graphic Category
Verified Award Winner
Verify Award Status for #157750The Design
About Bake Sans Type Design and Specimen
Bake Sans is a geometric sans serif typeface created for branding and communication projects. The letterforms draw on the International Style and on the clarity of Swiss type design, combined with experimental shapes and curves. The family was produced with type design software and gives a consistent visual character across different applications. A companion specimen book presents the typeface. The specimen measures 210 by 290 millimetres and was printed in a limited run in four colours using digital offset printing.
The Recognition
About the Bronze A' Design Award
Bake Sans Type Design and Specimen is a Bronze A' Design Award winner, a highly prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Bake Sans Type Design and Specimen is expected to be a highly regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Bake Sans Type Design and Specimen splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Interviews
Grand Interview
Your innovative fusion of Swiss-type design principles with contemporary shapes in Bake Sans Type Design and Specimen has earned recognition with a Bronze A' Design Award - could you elaborate on how you balanced traditional geometric sans serif elements with experimental forms?
The origins of the typeface was initially a sans serif font, but as the final design process finished, an idea to develop something different, by pinching the side bars.
The specimen book for Bake Sans Type Design and Specimen showcases meticulous attention to detail in its limited-run offset digital printing - what inspired your choices in presenting the typeface's personality through this physical medium?
Each typeface we design has its original research, development, and final form. At that point, it's character starts to emerge and it starts to have its personality, allowing us to experiment with layout and form.
As a Professor of Graphic Design bringing 30 years of experience to Bake Sans Type Design and Specimen, how did your academic background influence your approach to creating distinctive letterforms that maintain visual consistency?
Mostly it's about experimenting with the simplist's written forms. We design fonts that answer specific design and branding projects, and the more we experience, the more we experiment. Those experiments allow us to create something new and visually appealing.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Bake Sans is a contemporary typeface that exudes style and personality. Inspired by the impartiality of Swiss-type design, this font is a meticulous fusion of contemporary shapes and curves. Crafted with modern and distinctive shapes, curves, and idiosyncrasies, this font offers the perfect visual consistency for branding and communication projects through the experiment forms.
- Dimensions & Packaging
- The specimen dimensions are 210 x 290 mm
- Tags
- Type design, Typeface, Specimen
- Production Technology
- Glyphs was used to create the Font family. The Type specimen book was printed as a limited run in offset digital, 4 colors.
- Design Challenge
- The major challenge was to create a modern San serif based on the traditional forming and adapt them to create a new visual language.
- Research
- Our research began with the origins of the International Style and Swiss type design, creating forms that could be expanded and adapted into new forms.
- Inspiration
- Inspiration was from the International Style, and the minimalism and clarity of Swiss-type design inspired the letterforms. Foremost was the concept of a geometric sans serif typeface but with an experimental feel.
- Project Duration
- The project was started in June 2023 and finished in September 2023
- Operation Flow
- The typeface is available commerically
- Patents
- Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
- Team Members
- Paul Henry Robb
Moira Bartoloni - Image Credits
- Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
