The Imperial Patek Philippe Marketing Campaign

Advertising Design Award Winner.
Awarded for Good Advertising, Marketing and Communication Design.

The Imperial Patek Philippe Marketing Campaign
by Phillips

Awarded April 15, 2024
CLIENT: Phillips
81.952

Global multimedia campaign by Phillips in Association with Bacs and Russo to promote the sale of a rare Patek Philippe watch, once belonging to Aisin Gioro Puyi, known throughout the world as The Last Emperor, including logo design, cinematic trailer, historic documentary video, catalogue, and exhibition tour with stops in New York, London, Taipei, Singapore and Hong Kong; bringing the unique history and provenance of the watch to life.

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The Imperial Patek Philippe Marketing Campaign

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The Imperial Patek Philippe Marketing Campaign

Great Design by Shunji Yamanaka & fuRo

The Imperial Patek Philippe Marketing Campaign

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The Imperial Patek Philippe Marketing Campaign

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The Imperial Patek Philippe Marketing Campaign

Phillips

Designer of The Imperial Patek Philippe Marketing Campaign

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The Imperial Patek Philippe Marketing Campaign