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Saturated cadmium yellow dominates the overhead canopy plane, establishing an immediate chromatic assertion that frames the spatial experience of Meng Shenhui's SDI Teaching Building Space Visual…

SDI Teaching Building Space Visual Design by Meng Shenhui is a highly esteemed winner of the very prestigious 2025 Silver A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.


SilverGraphic· 2025

SDI Teaching Building Space Visual Design

by Meng Shenhui

Client: Meng Shenhui

Silver A' Design Award Winner in Graphic Category

87,265

Verified Award Winner

Verify Award Status for #164669

Colors

The Design

About SDI Teaching Building Space Visual Design

SDI Teaching Building is a spatial visual design for the interior of a six floor teaching building. Large scale walls are combined with large scale text to replace an empty and rigid atmosphere with a creative one. A classic German typeface echoes the German teaching model of the design school. DIN, the standard typeface of German road signs, marks guiding information, while Futura is used for other text. Fine wall paint is applied up to five meters, with overlapping colors and stacked letters. Some text is made of acrylic to create a contrast of materials.

The Recognition

About the Silver A' Design Award

SDI Teaching Building Space Visual Design is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. SDI Teaching Building Space Visual Design is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. SDI Teaching Building Space Visual Design is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Where to Get It

Visual Communication and Brand Design Services

We transform brands through strategic visual communication design. From corporate identity to environmental graphics, our award-winning studio creates powerful visual solutions that connect with audiences. With expertise spanning brand design, space visual design, and creative campaigns, we deliver innovative design that drives business results.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Solving the originally empty, rigid, and lifeless issues of the teaching building with light construction, low cost, and heavy impact methods, the design utilizes large-scale walls combined with large-scale text for spatial visual design. It adopts the classic century-old German font to echo the college's unique German teaching training model. In terms of layout, it uses detailed design such as text stacking, color overlapping.
Dimensions & Packaging
The space has 6 floors, the first floor space is 5 metres high and the building is hollowed out with a very distinctive rotating staircase leading up to the 4th floor.
Tags
Shenzhen Technology University, Space vision, space design
Production Technology
The design breaks the sense of large color block segmentation and the empty, rigid, and lifeless atmosphere within the building by using large-scale walls combined with flat text, font, and creative layout methods.The construction carried out fine wall paint on the wall up to 5 meters, and adopted the way of color overlapping to make the space more vivid and artistic. Some local text used acrylic to form a collision between materials.
Design Challenge
The client wishes to infuse the originally empty space with vitality and approachability while maintaining a minimalist aesthetic, and also to achieve an international visual experience and the creative atmosphere that a design academy should have.
Research
Shenzhen Technology University, established in 2016, is a new applied university in the Greater Bay Area. Its School of Creative Design, with an international educational philosophy, has cultivated many talents. However, the school's spatial atmosphere has not kept up with its swift growth. The large-scale space feels empty and dull, and the high ceilings and massive spiral staircases make the space rigid and lifeless. Additionally, the strong industrial feel and prevalent gray tones create a teaching environment that lacks warmth and feels distant.
Inspiration
The design breaks the sense of large color block segmentation and the empty, rigid, and lifeless atmosphere within the building by using large-scale walls combined with flat text, font, and creative layout methods. It adopts the classic century-old German font to echo the German teaching model of the Creative Design Academy, using the DIN font, the standard font for German road signs, as the guiding functional text font in the space, and Futura font for other uses.
Project Duration
The project started in Shenzhen in April 2023 and will be completed in Shenzhen in August 2023
Operation Flow
This building has 6 floors, we do visual design for the interior space of this building, that is, "help him put on a beautiful dress", so that the children studying here can feel the design atmosphere, and strengthen the logo of each floor, so that he is more distinctive and more visual impact.
In terms of layout, it uses detailed design such as text stacking, color overlapping, and digital projection to create a strong visual impact and greatly enhance the creative design atmosphere.
Patents
Intellectual property rights: 孟申晖Meng Shenhui
/Shenzhen Chengmei Culture Communication Co., Ltd
Image Credits
Photographer:Huang Yinghua

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