Doоlot Brand Identity by Timur Sharapiev is a highly esteemed winner of the very prestigious 2020 Bronze A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.
BronzeGraphic· 2020
Doоlot Brand Identity
Client: Sharapiev Timur
Bronze A' Design Award Winner in Graphic Category
Verified Award Winner
Verify Award Status for #90840The Design
About Doоlot Brand Identity
Doolot is a brand identity created for a trading house. Doolot is a Kyrgyz word that means wealth, happiness and grace. The identity is based on a stylized capital Cyrillic letter D that is shaped like a crown. The crown refers to superiority and to the throne as a symbol of power. Gold is used as the main color because it matches the general concept of the brand. The identity includes a logo, a visual system and brand style guidelines. The design is intended to convey power, progress, versatility and resourcefulness.
The Recognition
About the Bronze A' Design Award
Doоlot Brand Identity is a Bronze A' Design Award winner, a highly prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Doоlot Brand Identity is expected to be a highly regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Doоlot Brand Identity splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The basis of the design was the name of the trading house "Doоlot". "Doоlot" - Kyrgyz word which means wealth, happiness, and grace. The basis of this design-a stylized capital Cyrillic letter "D", which depicts the crown, which symbolizes superiority and throne – a symbol of power. The color scheme of the logo is gold because it corresponds to the general concept of the brand. The logo conveys power, progressiveness, versatility, and resourcefulness.
- Tags
- Brand positioning, Logo, Visual system, Design, Brand style guidelines
- Inspiration
- When creating the design inspired a deep philosophical meaning of the word "Doolot". The meaning, which has a special place in the heart of every Kyrgyz. As well as historical data, which formed the basis of the design. From 840 to 916 the Kyrgyz Khanate was at the peak of its power. This period, named by academician V.V.Barthold "Kyrgyz great power" (Uluu Kyrgyz Doolot). In 840, this state destroyed the Uighur Kaganate, extended its power to Tuva and Mongolia.
- Project Duration
- The project started in early 2018 in Bishkek and launched in late April 2019.
- Image Credits
- Membership Invoice
Invoice #F109FF47FC on September 28, 2019
Account: timursha (timursha6@gmail.com)
Membership Level: Monthly
Status: success
Membership Expires: October 28, 2019
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