Skip to content
Seasoning Series Design Sous-verpakking by Zhang Jian-Must, Jiachun Zhou and Yiting Liu

Seasoning Series Design Sous-verpakking by Zhang Jian-Must, Jiachun Zhou and Yiting Liu is a highly esteemed winner of the very prestigious 2020 A' Design Award in Yster in Verpakkingsontwerp Competition Category.


YsterVerpakking· 2020

Seasoning Series Design Sous-verpakking

by Zhang Jian-Must, Jiachun Zhou and Yiting Liu

A' Design Award in Yster Winner in Verpakking Category

Colors

The Design

About Seasoning Series Design Sous-verpakking

Boekteks: Sous-reeksontwerp is 'n stel verpakkings vir sojasous, peper en mosterd. Die sojasouspot is gemaak van kaolien wat met 'n deurskynende glasuur gebrand is, en die deksel en liggaam word deur ingedrukte en uitstekende merke saamgevoeg. Die effens ingedrukte boonste gedeelte laat die wysvinger natuurlik rus terwyl daar uitgeskink word. Die peperssakkie is gemaak van 135 gram sulfaatpapier, met 'n vergrote knyparea wat as 'n handvatsel dien vir makliker skud. Die peper versamel aan die onderkant vir maklike oopskeur en uitskink. Die dun mosterdsakkie word vakuumverpak in PE-film vir beheerde druk.

The Recognition

About the A' Design Award in Yster

Seasoning Series Design Sous-verpakking is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Seasoning Series Design Sous-verpakking 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Seasoning Series Design Sous-verpakking word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
As for chess seasoning pot, picking up the soy sauce bottle under the guidance of the product form, users will feel the stable soy sauce bottle like picking up chess.
As for pepper seasoning bag, we set the pinch position as a handle to make the pepper bag shake more smoothly. The pepper will be concentrated on the bottom for easy tearing and pouring out.
For mustard bag, the amount of mustard squeezed more careful and easily controlled when shaping the slender.
Dimensions & Packaging
Chess seasoning pot70 x 70 x 40
Pepper seasoning bag45 x 45 x 2
Mustard bag7 x 4 x 125
Tags
Seasoning, Soy sauce, Pepper, Mustard, Packaging
Production Technology
Kaolin is selected as the base of the soy sauce bottle, which is fired with transparent glaze. The lid and body of the bottle are stuck with concave and convex marks.
The pepper batch is made of 135g sulphate paper.
The mustard bag is vacuum packed with PE film, its product name printed by ink becomes decorative pattern, and the composite curing with PE makes the mustard have a long shelf life and corrosion resistance, which is also soft and slender for tearing and have better control of extrusion.
Design Challenge
The biggest challenge of the product is that the product must base on the user's behavior habit and perception psychology when using it, interact with the product through the guidance of the product form, so as to enlarge people's intuitive perception of it, and make the use of the behavior process more smoothly and pleasant.
Research
Firstly, we using the condiment observe the user's behavior. Then, we design the product by continuously product testing and user feedback.
For the perspective of consumers, among the products of the same price, with the prompt and guidance of product form, this product strengthens the user's perception that will have a more pleasant product experience.
The production process of product has been very perfect for mass production in commercial business. The new product form will attract partners buying, improve the evaluation of the industry.
Inspiration
Use and enlarge people's intuitive perception of products to make the process of using behavior more pleasant and smoother.
Project Duration
The project began in Guangzhou in June 2019,completed in Guangzhou in December 2019.
Operation Flow
The top of the soy sauce bottle is designed to be slightly concave and curved, with the index finger pressing naturally on the top makes pouring soy sauce more comfortable.
For pepper seasoning bag, the translucent packaging makes user want to shake it;enlarge the position of the kneading and set up a handle to make the shaking of the salt and pepper package more smoothly. The salt and pepper are concentrated on the bottom for easy tearing and pouring.
For mustard bag, the elongated shape gives us more control over the amount of mustard that we squeeze out.
Team Members
Jian Zhang
Jiachun Zhou
Yiting Liu
Image Credits
Image #1: Photographer Jiachun Zhou, 2019;
Optional Image #1, Photographer Jiachun Zhou, 2019;
Optional Image #2, Photographer Jiachun Zhou, 2019;
Optional Image #3, Photographer Jiachun Zhou, 2019;
Optional Image #4, Photographer Jiachun Zhou, 2019;

Sponsored

Explore Beyond Designers.org

Discover products, services and opportunities from our advertising partners.

Good Design Deserves Great Recognition

Nominate Your Work for the A' Design Award.

Nominate