A Moment of Joy Drankverpakking deur Weijun Xu

Die ontwerp A Moment of Joy Drankverpakking deur Weijun Xu is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2026 A' Design Award in Brons in die Verpakkingsontwerp-kompetisiekategorie.

BronsVerpakking· 2026

A Moment of Joy Drankverpakking

deur Weijun Xu

Kliënt: Weijun Xu

Wenner van die A' Design Award in Brons in die Verpakking-kategorie

6,962

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #175695

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor A Moment of Joy Drankverpakking

A Moment of Joy is 'n drankverpakkingsontwerp geïnspireer deur die pruimbloeisel, 'n simbool van veerkragtigheid en subtiliteit. Die bottel is van deursigtige glas gemaak, gevorm deur 'n hoëtemperatuur eenstuk-vormingsproses wat gladde en deurlopende geboë oppervlakke skep. Die doppie is van dieselfde materiaal gemaak en neem 'n pruimbloeiselvorm aan wat die bottelvorm verleng. Die deursigtige lyf onthul die vloeistof binne-in en breek lig en skaduwee. Die buiteboks gebruik omgewingsvriendelike papier met subtiele reliëfwerk. Die minimalistiese vorm verenig Oosterse beeldspraak met moderne ontwerp.

Die Erkenning

Oor die A' Design Award in Brons

A Moment of Joy Drankverpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat A Moment of Joy Drankverpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. A Moment of Joy Drankverpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: Centered on the principle of "Less is More", this design blends the form of the plum blossom with transparent materials to create a light and dynamic visual language. The seamlessly integrated bottle cap and body combine Eastern imagery with modern minimalist styles, offering a fresh aesthetic expression of liquor packaging. The overall design is fresh and elegant, catering to young consumers' pursuit of relaxation and ritual in drinking moments.
Afmetings & Verpakking: Bottle Dimensions: Height 206mm (Max. Diameter: 77mm)
Packaging Dimensions: Height 253mm * Length 106mm * Width 106mm
Etikette: Minimalist aesthetics, plum blossom, transparent bottle, flowing light and shadow, one-piece molding, Eastern imagery
Produksietegnologie: The bottle is formed using transparent glass through a high-temperature one-piece molding process, ensuring smooth and continuous curved surfaces. The cap, made from the same material, features a plum blossom shape that extends the bottle form. The outer box applies eco-friendly paper with a subtle embossing technique, enhancing tactile depth while minimizing redundant decoration elements.
Ontwerpuitdaging: The challenge is how to convey the form and essence of the plum blossom while preserving the imagery of negative space central to Eastern aesthetics through a minimalist bottle. Eliminating refined carvings and symbolic motifs, the bottle uses subtle curvatures and the interplay of light and shadow to form an elegant, dynamic plum blossom-featured shape. This approach ultimately achieved the goal of "simple form, rich meaning," striking a balance between visual expression and cultural depth.
Navorsing: This project focuses on the integration of Eastern culture and modern aesthetics, aiming to explore visual expressions for liquor packaging in aspects of youthfulness and emotional resonance. The design responds to contemporary consumers' demand for simplicity, restraint, and emotional connection through the synergy of form, material, and interplay of light and shadow.
Inspirasie: Inspired by the plum blossom, a symbol of resilience and subtlety, the design conveys the idea that drinking is like savoring one's own life. It embodies that one will experience ups and downs of life and gain reconciliation eventually, culminating in a blossoming after truly knowing oneself. Clean lines outline the flower, while the transparent bottle reveals the graceful movement of the liquid within. This design evokes a softer, more intimate emotional resonance.
Projekduur: The project finished in December 2024 in Guiyang.
Bedryfsvloei: The transparent bottle allows the liquor to flow like a scene within its undulating contours, refracting subtle play of light and shadow as the lighting changes. As drinkers raise the cup, they slow down and immerse themselves in the liquid, the form, and their own emotions — creating a highly ritualistic and meaningful interaction experience.
Spanlede: Weijun Xu
Beeldkrediete: Weijun Xu