Everything የመጽሐፍ ስብስብ by Na An and Huanyi Liu

Everything የመጽሐፍ ስብስብ by Na An and Huanyi Liu is a highly esteemed winner of the very prestigious 2020 A' Design Award የብረት ሽልማት in የህትመት እና የታተመ ሚዲያ ዲዛይን Competition Category.

ብረትህትመት· 2020

Everything የመጽሐፍ ስብስብ

by Na An and Huanyi Liu

Client: Luxun Academy Of Fine Arts

A' Design Award የብረት ሽልማት Winner in ህትመት Category

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Colors

The Design

About Everything የመጽሐፍ ስብስብ

ሁሉም ነገር ስለ ባህላዊ ቻይናዊ ባህል የሚያትት የሁለት መጽሐፍት ስብስብ ነው። አስራ ሁለቱ ምድራዊ ቅርንጫፎች ዋናውን ይዘት ይመሰርታሉ፣ ከወቅቶች፣ ከፀሐይ ዘመናት እና ከቻይናዊ ዞዲያክ ጋር ተዳምረው። እያንዳንዱ መጽሐፍ 170 በ300 በ25 ሚሊሜትር የሚለካ ሲሆን ከእንጨትና ልዩ ወረቀት የተሠራ ነው። ማሰሪያው የጥንታዊ ቻይናዊ መጽሐፍትን የመታጠፍ ቅርፅ የሚከተል በመሆኑ ገጾቹ በቀላሉ ይገለበጣሉ እንዲሁም በከፊል ወይም ሙሉ በሙሉ ሊከፈቱ ይችላሉ። ማምረቻው ሌዘር በመቅረጽ፣ ሌዘር በማተም፣ በማጨማደድ እና በሙቅ ማህተም (ሆት ስታምፒንግ) ማድረግን ያካትታል። አቀማመጡ በእጅ የተሳሉ ግራፊክሶችን፣ የሸካራነት ጥበብን እና ከፍተኛ ግራጫ ድምጾችን ይጠቀማል።

The Recognition

About the A' Design Award የብረት ሽልማት

Everything የመጽሐፍ ስብስብ የA' Design Award የብረት ሽልማት አሸናፊ ነው፤ ይህም በጥሩ ሁኔታ ከተነደፉ ፈጠራዎች የሚጠበቁትን ሙያዊና ኢንዱስትሪያዊ መስፈርቶች ለሚያሟሉ ጥሩ ዲዛይኖች የሚሰጥ ከፍተኛ ክብር ያለው እውቅና ነው። የብረት አሸናፊዎች የፈጣሪዎቻቸውን ታላቅ ችሎታ፣ ከፍተኛ ልዩ ሙያ፣ የባለሙያ ግንዛቤ እና የፈጠራ አቅም ያሳያሉ። Everything የመጽሐፍ ስብስብ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ ተግባራዊና ፈጠራ የተሞላበት ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብረት ሽልማትን ያሸነፈ ዲዛይን የኢንዱስትሪ ምርጥ ልምዶችን ያዋህዳል፤ ከእውቀትና ከተሰጥኦ ጋር የተሳሰሩ ብቁ ቴክኒካዊ ባህሪያትም አሉት። Everything የመጽሐፍ ስብስብ በጥልቅነቱ የተከበረ ሲሆን ዓለምን የተሻለ ቦታ ለማድረግ የሚረዱ የሕይወት ጥራት ማሻሻያዎችን ለማቅረብ የተነደፈ ነው።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: These are books about traditional culture, it contains the philosophy of development and change of everything. The book is created with the twelve earthly branches as main content, combined with seasons, solar terms, Chinese zodiac. In layout design, it selects objects like leaves, buds, flowers and stones, uses methods of combination, reconstruction, contrast. In binding process, it was bind in folding form of ancient Chinese books, used wood, special paper and hot stamping materials.
Dimensions & Packaging: There are two books altogether, the size of each book: 170mm x 300mm x 25mm.
The books are available for printing media, motion graphics and installation art now, and they will be used for web pages, App, digital media in the future.
Tags: traditional culture, the twelve earthly branches, everything, reconstruction, Chinese book, bind in folding form, wood, special paper, hot stamping
Production Technology: Books are made of wood and special paper. Printing process includes laser engraving, laser printing, creasing and hot stamping. In layout design, the books used hand-drawn graphics, texture art and the hue of the high gray. The software being used are Adobe Illustrator and Adobe Photoshop.
Design Challenge: The hardest part of this design is the exact expression. From a historical perspective, everything changes in a regular way, people should go with nature and seize the moment. From a social perspective, things are small, the world is big, people need to be open-minded, keep harmonious coexistence with everything. How to express Chinese culture and traditional philosophy through bookbinding and layout design is the research challenge.
Research: The research objectives is the redesign of traditional culture, it is also a response to the growing demand for traditional culture and Chinese elements in commercial design. The design methods include folding and binding, layout design, material application, etc. Printing tools includes laser engraving, laser printing and hot stamping. The conclusion is that the ingenious combination of modern elements and historical culture can achieve better design results.
Inspiration: Firstly, the rise of Chinese culture and national traditions in both commercial design and academic field is a important background factor. Secondly, the research on ancient Chinese books has given the project a lot of technical support. Thirdly, with the development of media, the research on media of books has been further deepened, the physical book should continuously enhance its artistry and collectivity. Finally, the philosophical, traditional and cultural content is the inspiration in design.
Project Duration: The project started in March 2019 and finished in June 2019 in China.
Operation Flow: The binding form of folding comes from the ancient book. It has the advantage of being easy to turn the pages, and gives people a sense of history and philosophy. This kind of page binding, book could be expanded as needed, in part or all. When the person reads, can produce a lot of continuous space. This is an elegant dynamic process, the layout is constantly changing, whether the book closed or open, will produce different three dimensional display.
Team Members: Huanyi Liu