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Xicang Market መጽሐፍ by Dong Qi

Xicang Market መጽሐፍ by Dong Qi is a highly esteemed winner of the very prestigious 2019 A' Design Award የብር ሽልማት in የህትመት እና የታተመ ሚዲያ ዲዛይን Competition Category.


ብርህትመት· 2019

Xicang Market መጽሐፍ

by Dong Qi

Client: Local本地

A' Design Award የብር ሽልማት Winner in ህትመት Category

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Verified Award Winner

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Colors

The Design

About Xicang Market መጽሐፍ

የዢጻንግ ገበያ በቻይና ዢያን ውስጥ የሚካሄደውን ሳምንታዊ የመንገድ ገበያ የሚመዘግብ መጽሐፍ ነው። መጽሐፉ እንደ ሸቀጣ ሸቀጥ መደርደሪያ ሆነው የሚያገለግሉ ዕቃዎችን፣ ሸቀጦችን የማሳየት መንገዶችን፣ በእጅ የተጻፉ ምልክቶችን እና በሰዎችና በዕቃዎች መካከል ያለውን ግንኙነት ይመዘግባል። ንድፉ ቀላል ተደርጎ የተሰራ ሲሆን ይህም ይዘቱ በቀላሉ እንዲቀርብ ያደርጋል። መጽሐፉ በስምንት ምዕራፎች ተከፍሏል፦ አካባቢ፣ ገበያ፣ ምልክቶች፣ መደርደሪያዎች፣ የቃል ዘገባዎች፣ ሸቀጦች፣ ዋጋ እና ሻጮች። እያንዳንዱ ምዕራፍ ራሱን የቻለ ሲሆን የገበያውን ትዕይንት ከፊል ክፍል ያድሳል። ለአንድ ምዕራፍ በገበያው ውስጥ ከሚገኙ የማስታወቂያ በራሪ ወረቀቶች ጋር ተመሳሳይ የሆነ ወረቀት ተመርጧል።

The Recognition

About the A' Design Award የብር ሽልማት

Xicang Market መጽሐፍ የA' Design Award የብር ሽልማት አሸናፊ ነው፤ ይህም ለምርጥ ደረጃ፣ ውብ እና አስደናቂ ዲዛይኖች የሚሰጥ ያልተለመደ ከፍተኛ ክብር ያለው እውቅና ነው። የብር አሸናፊዎች የዲዛይነሮቻቸውን የላቀ ልምድ፣ ተሰጥኦ እና ጥልቅ ማስተዋል የሚያሳዩ እጅግ ብሩህ እና እጅግ ፈጠራ የተሞላባቸው ሥራዎች ናቸው። Xicang Market መጽሐፍ እጅግ ሙያዊና ጥልቅ ፈጠራ የተሞላበት አስደናቂ ማሳያ ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብር ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን የሚጠቅምና የሚያስፋፋ ትኩረት የሚስብ፣ የሚደነቅ ፈጠራ ነው። Xicang Market መጽሐፍ ፍላጎትን የሚቀሰቅስ፣ በጎ ስሜት የሚያመጣ እና መደነቅንና መገረምን የሚያቀጣጥል በብዙዎች የሚቀኑበት ፈጠራ ነው።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Observe the Transitional China from the Disappearing Market in Urban Areas.Xi'an, the ancient city in China, is in a great change. A market like Xicang market, held at the same time and same place every week, preserving all the vivid civil life here,,rarely exists now in a city. The design of the book also well conformed to the creator's intention,simply a presentation.
Dimensions & Packaging
185mm x 55mm x 240mm
Tags
raw,locally,handwriting,Unmodified,portrait
Production Technology
The whole book is divided into eight chapters: location, market, signs, stalls, oral accounts, goods, price and vendors according to the main elements of a local market. Therefore, the idea is to minimize the design and restore the scene of the marketplace (e.g. the supplement part) by every independent chapter. For example, the paper of advertising flyers frequently appeared in Xicang market is the option as the paper of certain chapter of the book to reflect the character of a market by its special texture.
Design Challenge
Xicang market was 100 years old and has certainly changed a lot over the 20 years in China,The design of the book also well conformed to the creator’s intention- simply a presentation. The whole book is divided into eight chapters: location, market, signs, stalls, oral accounts, goods, price and vendors according to the main elements of a local market. Therefore, the idea is to minimize the design and restore the scene of the marketplace (e.g. the supplement part) by every independent chapter.
Research
Observe the Transitional China from the Disappearing Market in Urban Areas ,Xi’an, the ancient city in China, is in a great change. A market like Xicang market, held at the same time and same place every week, preserving all the vivid civil life here, rarely exists now in a city. People here are unusually vivid, typical Xicang and local.We hope to record and present with this book.
Inspiration
The choice of the objects to be used as stalls, the way of displaying, the daily design of the handwritten signs and the relationship between people and objects, are the most prominent features the book want to show. Therefore, the idea is to minimize the design and restore the scene of the marketplace by every independent chapter.
Project Duration
The project started in April 2015 in Xi'an and finished in August 2018 in Xi'an,and was exhibited in Xi'an urban memory museum in October 2018.
Operation Flow
Xicang market has held two exhibitions, with books and image record. The vendors and local residents of Xicang Market and the local government were invited to visit.
Team Members
Song Qun,Geng Nannan,Tian Yuan,Sun Mingjia,Zhao Yanpeng,Sun Quncui,Guo Xin,Cheng Jiayuan,Ding Rui,Chen Gang,Zhao Shuang

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