Alfa Honey Pakovanje by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 Brončana nagrada A' Design Award in Dizajn Pakovanja Competition Category.

BronzaPakovanje· 2023

Alfa Honey Pakovanje

by Antonia Skaraki

Client: Fragiadakis

Brončana nagrada A' Design Award Winner in Pakovanje Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

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The Design

About Alfa Honey Pakovanje

Porodica Fragiadakis transformiše znanje i ljubav prema medu u Alpha iskustvo. To je ono što priroda nudi, kako bi ljudi mogli početi iznova! U grčkom alfabetu, 'Alfa' je prvo slovo i početni otisak komunikacije. Opsjednuti izuzetnim karakteristikama proizvoda, dizajn je što jednostavniji, dopuštajući da med govori sam za sebe. Sa providnom staklenom teglom i rukopisnom tipografijom, podsjeća na med koji kaplje.

The Recognition

About the Brončana nagrada A' Design Award

Alfa Honey Pakovanje je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Alfa Honey Pakovanje bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Alfa Honey Pakovanje sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Obsessed with the exceptional characteristics of the product, the design is as simple as possible, letting the honey speak for itself.
A transparent glass jar and a handwritten typography, resembles the dripping honey.
The honey comes out of the jar and creates the logo, indicating that there is nothing more to communicate than the purity of the product. Less is more!
Tags: Packaging design, honey
Design Challenge: In the Greek alphabet, “Alpha” is the first letter and the initial imprint of communication.
It is the "Beginning" of everything. The first taste, the first smell, the first experience that is etched in our memory forever. It's the way we know the world.
Fragiadakis family transforms knowledge and love for honey into an Alpha experience.
It’s what nature offers, so we can begin Anew!
Inspiration: Words that communicate quality, and quality can only be shown through the pure, raw and natural characteristics of one of the most important substances that nature can provide, honey.
Project Duration: The project started in July 2021 in Athens and finished in January 2022 in Athens, and was released on the market in Greece and Germany in May 2022.
Team Members: creative director: Antonia Skaraki
art director: Andreas Deskas