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UltiSante Brand Identity Hunaniaeth Brand by JBBC Branding Consultancy

UltiSante Brand Identity Hunaniaeth Brand by JBBC Branding Consultancy is a highly esteemed winner of the very prestigious 2020 Gwobr Efydd A' Design Award in Graffeg Competition Category.


EfyddGraffeg· 2020

UltiSante Brand Identity Hunaniaeth Brand

by JBBC Branding Consultancy

Client: JBBC Branding Consultancy

Gwobr Efydd A' Design Award Winner in Graffeg Category

12,318

Verified Award Winner

Verify Award Status for #101047

Colors

The Design

About UltiSante Brand Identity Hunaniaeth Brand

Mae UltiSante yn hunaniaeth brand a grëwyd ar gyfer cynnyrch iechyd sy'n seiliedig ar ymchwil glinigol hirdymor. Mae'r hunaniaeth yn cyflwyno arloesedd gwyddonol ynghyd â gofal dynol. Cyfunir gwyrdd â llwyd dwfn i awgrymu arloesedd a golau bywyd. Mae'r tôn wyrdd yn ymddangos o fewn yr amlen llwyd dwfn, gan ddangos prif gydran y cynnyrch. Mae manylion aur yn ychwanegu ymdeimlad o fri, ac mae graddiant lliw yn mynegi'r broses barhaus tuag at iechyd gwell. Cymhwysir yr hunaniaeth i amlen, golau, wal a chatalog.

The Recognition

About the Gwobr Efydd A' Design Award

Mae UltiSante Brand Identity Hunaniaeth Brand yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i UltiSante Brand Identity Hunaniaeth Brand fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae UltiSante Brand Identity Hunaniaeth Brand yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
JBBC created the brand identity presenting the concept of scientific innovation and human care for the product with the key component found by Prof. Wang, according to his clinical research in cancer treatment field for 40 years. Prof. Wang believed the key component can improve the environment of human body and make self cure happen, leading all mankind to the ultimate health.
Dimensions & Packaging
Envelope: W230 x H120mm
Light: W400 x H560mm
Wall: W4500 x H2700mm
Catalog: W210 x H297mm
Tags
Brand Identity, Human Health, Innovation, Caring for human being, UltiSante
Production Technology
At the moment brand identity items were received, the hint of warmth, hope and sincere invitation to better life were design to delivered. The green color with the contract to deep gray inferred to successful innovation and the light of life, which penetrated slightly from inside of the deep gray envelop, showing the key component of human ultimate health brought to people. Green color slightly differs from the color people used to see in the nature and the gold gave the hint about the prestige of life. The color gradient expressed the ongoing process toward the ultimate health. Multiple concept was mixed here like entrance and spread, rational and sensitivity, giving the contrast to gain more focus.
Design Challenge
Balance among feelings of human care, the nature and innovation
Inspiration
"By creating a new category in medical field, what we are bringing to people is hope and new concept toward ultimate health for all mankind. Our ultimate goal is to free people from medicine for chronic diseases and make our body capable of cure by itself. We hope more people can join us and have more contribution to this area" said by Prof. Wang, a high profile surgeon in cancer treatment in Taiwan.
Project Duration
The project started in May 2019 and finished in Oct 2019 in Taiwan.
Operation Flow
The message delivered here was the new concept and invitation to ultimate health. Feelings of care, warmth, innovation, uniqueness, and prestige were brought to users by brand identity items.
Patents
Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019.
Team Members
Director: Jiunguo Yu
Designer: Huiyu Zhuang
Image Credits
Jblossom Branding Consultancy Co., Ltd

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