Newker Logo Dylunio Brand by Jian Sun is a highly esteemed winner of the very prestigious 2021 Gwobr Haearn A' Design Award in Graffeg Competition Category.

HaearnGraffeg· 2021

Newker Logo Dylunio Brand

by Jian Sun

Client: SunDesign Brand＆design（beijing）co.ltd

Gwobr Haearn A' Design Award Winner in Graffeg Category

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Verified Award Winner
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Colors

The Design

About Newker Logo Dylunio Brand

Nod Newker yw darparu gwasanaethau o ansawdd uchel i bobl Gwobrau Rhyngwladol Ieithoedd Tsieinëeg. Mae dylunio yn chwarae rhan bwysig ynddo. Yr adeilad graffig ar gyfer Gwobr Efrog Newydd yw'r Empire State Building. Mae'r cyfuniad o'r gair N a graffeg Empire State Building yn agor drws i'r Empire State Building, sy'n dehongli cysyniad gwasanaeth rhyngwladol Newk. Mae Newker wedi creu gwobrau rhyngwladol byd-eang gogoneddus, sy’n newid yn barhaus ac yn arloesol ynghyd â chyfnewidiadau a chydweithrediad rhyngwladol o’r radd flaenaf, y gall unrhyw un y mae iaith yn effeithio arnynt ei fwynhau.

The Recognition

About the Gwobr Haearn A' Design Award

Mae Newker Logo Dylunio Brand yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i Newker Logo Dylunio Brand fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir Newker Logo Dylunio Brand am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The company hopes to have a unique logo. Newker uses a simple logo to come up with the concept of "International Award Promoter". The graphics are simple, easy to remember and easy to recognize. The name "Newker" was inspired by several cross-cutting aspects, and seized the brand's "good resonance" to achieve the goal of better internationalization.
Dimensions & Packaging: It can be enlarged or reduced in equal proportions according to requirements, and the minimum length cannot exceed 15cm on the long side. The grid is standard drawing, and the proportion is set to prohibit deformation.
Tags: Award, brand, logotype, Newker Brand, design
Production Technology: Many elements have been created to complement the brand. From business cards, art festival billboards, printed portfolios, design patterns, social media, T-shirts and coffee cups. Each has its own technology, starting from offset printing, screen printing and acrylic UV printing.
Design Challenge: Newker's goal is to provide the best service to people who help international awards in Chinese. Design plays a very important role in it. The landmark building of the New York Awards is the Empire State Building. The combination of the N word and the Empire State Building graphic opens a door to see the Empire State Building, which better interprets Newker's international service concept. Newker works with world-class international exchanges and cooperation to create glorious, transforming, and innovative global international awards, which can be enjoyed by anyone affected by language.
Research: Based on Newker's advanced concept of promoters of international conventions, Newker's design promotes the operation of the New York International Advertising Awards. In order to be more active with international awards, contestants need information to enable them to become professional participants, reduce contestants’ budget mistakes, and help support international practices in communication between Chinese-speaking countries and contestants.
Inspiration: The name "Newker" is inspired by international awards. Newker's text logo consists of the letter N and the graphic of the US Empire State Building. Just like opening the door to promoting the New York International Advertising Awards, the New York International Television Film Awards, and the London International Awards, so is doing business in China. Strict, fair, efficient and sustainable development; accurately express the meaning and function of the brand.
Project Duration: May 2019 in China Shanghai
Operation Flow: The center of Newker is that people can achieve good results in the exciting Chinese area with international awards, improve or learn some of the most cutting-edge creative ideas. The International Award supports experts, consultants and assessments to provide advice to those in need. Humanized and strict, fair, efficient and sustainable development.The brand interacts with the media, whether it is paper, business cards, outdoor signs or billboards. Accurately expressed the slogan of the promoters of the International Awards.
Patents: "Copyrights belong to SunDesign, 2020."
Team Members: Sun Jian
Image Credits: Picture #1-5: Designer Sun Jian.