Remember Me Cerdyn Busnes by Sung Ho Nam

Remember Me Cerdyn Busnes by Sung Ho Nam is a highly esteemed winner of the very prestigious 2021 Gwobr Arian A' Design Award in Graffeg Competition Category.

ArianGraffeg· 2021

Remember Me Cerdyn Busnes

by Sung Ho Nam

Client: Cosmo-Sloth

Gwobr Arian A' Design Award Winner in Graffeg Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Remember Me Cerdyn Busnes

Mae Remember Me yn gerdyn busnes a gynlluniwyd i gadw atgofion o'i berchennog a rhywogaethau mewn perygl fel ei gilydd. Mae'r cerdyn yn cario delweddau o 28 anifail sydd mewn perygl, ac mae'r gair remember wedi'i osod o flaen enw'r person ac enw'r anifail. Mae pob cerdyn yn mesur 52 wrth 74 milimetr ac wedi'i dorri i siâp sy'n amrywio yn ôl y math o anifail. Cyflawnir yr argraffu drwy offset dwplecs ar bapur matte gydag inc olew ffa soia. Mae'r cerdyn hefyd yn gwasanaethu fel nod tudalen, a gellir defnyddio'r cefn ar gyfer nodiadau byr. Y nod yw tynnu sylw at rywogaethau sy'n cael eu hanghofio.

The Recognition

About the Gwobr Arian A' Design Award

Mae Remember Me Cerdyn Busnes yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Remember Me Cerdyn Busnes fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Remember Me Cerdyn Busnes yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ‘Remember Me’ is business cards developed to keep memories of the person and endangered species in business cards.

These cards contain images of 28 endangered species shouting to remember them, and these animals are a material to induce compassion for the being forgotten.

‘Remember Me’ is designed so that the names of people and endangered species are exposed at the same time. The word ‘remember’ inserted in front of these names reminds people of their concern for these two forgotten beings.
Dimensions & Packaging: 52x74mm (duplex offset printing on matte paper)
Tags: Memory, Endangered species, Environmental protection, Sustainability, Business card
Production Technology: Designed in the shape of an endangered species, this business card is the same size as a regular business card, but the shape is slightly different depending on the animal type. This product is printed with soybean oil which is less environmentally polluted and is specially cut to be used as a bookmark. The back of the card is designed so that you can write small notes or letters.
Design Challenge: Business cards are likely to be exchanged non-face-to-face in the near future. The next challenge is to create a new justification for having to use offline business cards in the rapidly changing trend of the times.
Research: Initially, our goal was to improve business cards as a more valuable means of communication. While planning business cards based on endangered species that are being forgotten from people's memories, we came to the idea of expanding this project into a campaign to inform the public about endangered species. Because we thought that such an attempt could be a great opportunity to arouse public interest in endangered species beyond improving the one-off shortcomings of business cards.
Inspiration: While Contemplating to improve business cards as a more valuable means of communication, we found a common point between the protagonist of the business card and the endangered animals being forgotten because of indifference. With this in mind, we designed business cards based on endangered species. This is because endangered species were a good material to help people worry about things that are being forgotten. Besides, this project was an opportunity to draw attention to endangered species.
Project Duration: This project started from November 2019 and finished in March 2020. The design is done in Seoul, production in Seoul.
Operation Flow: This business card has a bookmark and a memo paper function, both of which are ultimately devices for maintaining a memory of the business card's protagonist and endangered species. The bookmark function helps the names of the protagonists and endangered species in business cards be exposed from time to time, and the memo paper function helps to keep the memories of the other person longer through the transmission of sincerity and heart.
Team Members: Sung ho Nam