Destroy Poster Lles Cyhoeddus by Lin Lin

Destroy Poster Lles Cyhoeddus by Lin Lin is a highly esteemed winner of the very prestigious 2021 Gwobr Efydd A' Design Award in Graffeg Competition Category.

EfyddGraffeg· 2021

Destroy Poster Lles Cyhoeddus

by Lin Lin

Client: Lin Lin

Gwobr Efydd A' Design Award Winner in Graffeg Category

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Verified Award Winner

Verify Award Status for #120031

View at A' Design Award Press Release Award Badge

Colors

The Design

About Destroy Poster Lles Cyhoeddus

Dinistr yw poster lles cyhoeddus a grëwyd i annog diogelu natur a bywyd gwyllt. Mae'r poster yn defnyddio ail-luniad graffigol, gan gyfuno nifer o elfennau i mewn i un silwét. Dim ond rhan o banda a ddangosir, felly mae'r gwylwyr yn cwblhau'r anifail cyfan yn feddyliol, yn dilyn egwyddorion seicoleg Gestalt. Du a gwyn yw'r unig liwiau a ddefnyddir, sy'n rhoi effaith weledol gref i'r cyfansoddiad. Mae'r poster yn mesur 210 wrth 297 milimetr. Dosberthir Dinistr yn electronig ar-lein a gellir hefyd ei argraffu ar sticeri gludiog neu bapur ffotograffig.

The Recognition

About the Gwobr Efydd A' Design Award

Mae Destroy Poster Lles Cyhoeddus yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Destroy Poster Lles Cyhoeddus fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Destroy Poster Lles Cyhoeddus yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a thought-provoking poster design for public welfare. The biggest difference from other posters is the use of graphic reconstruction to show multiple elements. It achieves a visual integration at multiple levels, expressing deep meaning with visual language, and it has strong visual impact.
Dimensions & Packaging: 210mm×297mm
Tags: Panda, poster, public welfare, environmental protection, ecology
Production Technology: Posters are mainly distributed electronically through the Internet, or printed posters are made by producing adhesive stickers and photo paper.
Design Challenge: The most difficult part in the design process is to use simple visual language to express deep meaning. Designers skillfully use silhouette to recombine various elements and transform them into new graphics, which endows them with deep meaning and makes them easy to identify and spread.
Research: In the process of conception, it takes a lot of energy to consider the combination, composition and color use. We try our best to make the design the most refined, so that the central idea of the poster can be conveyed more directly and the impact of the picture is stronger.
Inspiration: Behind the inspiration is the designer's long-term attention to the subject of getting along with the natural environment. However, with the plunder of nature by human beings, the homes of animals are destroyed, and the precious species are becoming increasingly rare. As a national treasure of China, the designer hopes to appeal to human beings to cherish natural resources and protect the environment through the cute image of panda.
Project Duration: The project was conceived in Guangdong, China in February 2020, completed in March 2020, and publicly announced in Guangdong, China in March 2020.
Operation Flow: When people see the poster, they first see the part of the panda but not the whole panda.The designer uses Gestalt psychology to make people construct Gestaltism in their hearts when they look at it, so when they see a part of the panda, they can associate it with the whole. The combination of black and white colors has a strong visual impact and brings a stronger inner shock.
Team Members: Lin Lin