Mae Energy Logo a Hunaniaeth Brand gan Edgar Jara yn enillydd uchel ei barch o'r 2021 Gwobr Haearn A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Graffeg.

HaearnGraffeg· 2021

Energy Logo a Hunaniaeth Brand

gan Edgar Jara

Cleient: Edgar Jara

Enillydd Gwobr Haearn A' Design Award yn y Categori Graffeg

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Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #120743

Siopa Nawr Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Energy Logo a Hunaniaeth Brand

Mae Energy yn logo a hunaniaeth brand a grëwyd ar gyfer cwmni sy'n gwerthu ac yn dosbarthu tanwyddau ar gyfer cerbydau a diwydiant ym Mharagwái. Mae'r symbol wedi'i adeiladu o ran o lythyren e yn yr enw Energy, wedi'i drefnu i ffurfio llafnau propelor peiriant. Mae'r propelor yn awgrymu symudiad ac yn cysylltu'r brand â'r meysydd modurol a diwydiannol. Mae lliwiau'r llafnau yn cyfeirio at y gwahanol fathau o danwydd a gynigir. Mae'r hunaniaeth yn dilyn arddull geometrig finimalaidd gyda chyferbyniad uchel. Diffinnir fersiynau llorweddol a fertigol mewn llawlyfr brand sy'n nodi rheolau cymhwyso.

Y Gydnabyddiaeth

Am y Gwobr Haearn A' Design Award

Mae Energy Logo a Hunaniaeth Brand yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i Energy Logo a Hunaniaeth Brand fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir Energy Logo a Hunaniaeth Brand am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: Energy's identity is presented through an imagotipo, whose objective is to represent the company's activity and its values.
Research and development achieved a concept of geometric design, dynamic and showy minimalist style. With an original look ingeniously constructed by a fraction of the typography (e) of the name energy forming the blades of the motor propeller that transcend movement and consequently energy.
In addition to the colors absolutely related to the field, they highlight the design with high contrast.
Dimensiynau a Phecynnu: Horizontal Versión: in pixels width: 1000px X height: 288px, in Centimeters width: 35,27 cm X height: 10,15 cm

Vertical Versión: in pixels width: 710px X height: 492px, in Centimeters width: 25 cm X height: 17,38 cm
Tagiau: Logo, Branding, Visual Identity, Graphic Design
Technoleg Cynhyrchu: The design methodology used, for the energy project was based on the analysis of automotive and industrial technology, once identified the common element a series of images of the different types of gears, wheels and propellers were collected, these served as a guide to generate the different options until achieving a graphic piece that communicates the essence of the name energy.
The sketches were sketched manually and then scanned and assembled in Corel Draw, once the approved final sketch was selected it was normalized and ran the color gamut in adobe Illustrator.
Her Dylunio: The project was a fairly big challenge, being the creation of a trademark for a new fuel distributor emblem whose national competitors and renowned internationalizations have been operating successfully for years in the country, so it had to be something really original and excellent in all its aspects.
The company sought to make brand identity unique and with a great stand out, so the idea of using a fraction of a name letter for the creation of the key element, would be the absolute guarantee of having a truly unique and original product.
Ymchwil: The Energy project required a strong brand identity to be visualized and recognized.
It was a large commercial project a commitment as well as a challenge to achieve a really good identity in a very competitive market.
After an arduous research task on various elements, inspiration finally arises and an original idea is achieved that represents the values of the company and the full communication of the name through a highly pregnant and solid imagotype.
Ysbrydoliaeth: The source of inspiration for the brand design of this vehicle fuel marketer in Paraguay was its own name Energy. The quality that this name possesses is a well-known characteristic of movement, and as we all know energy can be used for the impulse of everything we know today. For this reason the main symbol is represented by the blades or propeller of an engine, thus giving it the character and meaning in a very visible way. Transmitting its link with the world of automotive and industry The colors of blades or propeller represent the different types of fuels offered by the company.
Hyd y Prosiect: The project started in august 2020 and ended in november 2020 in Paraguay
Llif Gweithrediad: The Project includes an energy user manual and brand identity standards, which has a wide range of applications and registered possibilities, permitted and unauthorized uses, as well as the rules and guides that will give the brand a solid identification, the symbol has a high pregnancy that can be identified without the need to read the company name once positioned with an excellent marketing campaign.
Cydnabyddiaeth Delweddau: main image Mockups For Free - vectorforfree.com
image 1 Mockup Anthony Boyd Graphics
image 2 mockups-design.com/free envelope mockup
image 3 mockups-design.com/free envelope mockup
image 3 mockups-design.com/free envelope mockup