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Thirty Years Anniversary Hunaniaeth Brand by Salvita Bingelyte

Thirty Years Anniversary Hunaniaeth Brand by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 Gwobr Haearn A' Design Award in Graffeg Competition Category.


HaearnGraffeg· 2021

Thirty Years Anniversary Hunaniaeth Brand

by Salvita Bingelyte

Client: Salvita Design

Gwobr Haearn A' Design Award Winner in Graffeg Category

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Verified Award Winner

Verify Award Status for #120942

Colors

The Design

About Thirty Years Anniversary Hunaniaeth Brand

Mae Deng Mlynedd ar Hugain yn hunaniaeth brand a grëwyd i nodi deng mlynedd ar hugain o gysylltiadau diplomyddol adferedig rhwng Lithwania a'r Almaen. Mae'r bathodyn yn amlygu'r rhif deg ar hugain ac yn cyfuno'r ddau ddigid â lliwiau baner pob gwlad. Mewn cymwysiadau mwy, tocir y sero, fel bod y cynllun yn aros yn glir, mae'r testun yn parhau'n ddarllenadwy a'r siâp yn gweithredu fel elfen graffigol. Ar fwg, mae'r handlen yn cwblhau'r sero wedi'i docio. Mae marciau lliw ar gefndir gwyn yn gwella gwelededd. Mae'r hunaniaeth yn fframio digwyddiadau cyhoeddus a chyfathrebu.

The Recognition

About the Gwobr Haearn A' Design Award

Mae Thirty Years Anniversary Hunaniaeth Brand yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i Thirty Years Anniversary Hunaniaeth Brand fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir Thirty Years Anniversary Hunaniaeth Brand am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The logo was created for the German Embassy in Vilnius in order to mark their 30 year anniversary of restored diplomatic relations between Lithuania and Germany. The logo tells a story of two countries who have developed close relations. It is shown by highlighting the number 30 and combining it with the flag from each country.
Dimensions & Packaging
To enhance the visibility of the logo, it was decided to use colored signage on a white background.
Tags
Anniversary, logo, signage, visual identity, branding, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
Production Technology
Using a larger logo, it came down to a cropped number zero because it does not overload the layout, maintaining good readability and creating a nice graphic element. There was also playful use of the cropped zero on a mug, using the handle of the mug to complete the zero.
Design Challenge
To create a successful logo expression of the friendship between Lithuania and Germany.
Research
Inspired by the flags of the two states, a modern, stylish and recognizable corporate anniversary emblem was created to visibly frame public events and projects. It will be used by the German Embassy in Lithuania in its external communication throughout 2021.
Inspiration
Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Germany recognized the reestablished independence of Lithuania and diplomatic relations were restored.
Project Duration
Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
Operation Flow
The logo not only commemorates the 30 years of restored bilateral friendship and cooperation, but also looks ahead, towards a common future. The merged numbers are like looking through glasses, upon a road with two different countries headed together in the same direction.
Image Credits
Erin Hope Stevens (Copywriter)

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