Tsubasa.Y Integreiddio Brand by Siwei Lai is a highly esteemed winner of the very prestigious 2022 Gwobr Arian A' Design Award in Graffeg Competition Category.

ArianGraffeg· 2022

Tsubasa.Y Integreiddio Brand

by Siwei Lai

Client: Tsubasa.y

Gwobr Arian A' Design Award Winner in Graffeg Category

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Verified Award Winner

Verify Award Status for #127809

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tsubasa.Y Integreiddio Brand

Mae Tsubasa.Y yn siop ddethol vintage sy'n chwilio ym mhentyrau o ddillad o wahanol gyfnodau am chwaeth unigryw'r hunan gwahanol, yn arbrofi a chyfuno'n gyson, gan gynhyrchu sain ffasiwn na fu gan y genhedlaeth hon erioed o'r blaen, yn union fel enw Tsubasa (adain), gan arwain yr hud hynafol i hedfan ymhlith y gwahanol ddillad rhwng y gwead a'r stori. Mae'r prosiect hwn yn cynnwys hunaniaeth, pecynnu a dyluniad print y siop.

The Recognition

About the Gwobr Arian A' Design Award

Mae Tsubasa.Y Integreiddio Brand yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Tsubasa.Y Integreiddio Brand fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Tsubasa.Y Integreiddio Brand yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: TSUBASA.Y is a vintage selection shop, choosing unique and tasteful selections from all over the world. This case packs the shop’s identification, packaging, and print design.
Tags: Visual Identity, Logo, Branding, graphics, printed matter
Production Technology: Especially the design on the outer packaging stickers allows the shop assistants to customize and interact with consumers
The clerk uses the blank space of the sticker, draws, and leaves a message so that every consumer can feel a sense of honor and uniqueness when receiving the goods. There is a touch of digital printing in the blank space of the sticker, which is replaced every year according to the number of years the brand has been established.
Inspiration: In the identification design, the initials of the brand name "TSUBASA" (Japanese meaning wings) and Y are the main shape combinations, and the main shape is formed like a bird spreading its wings. Use simple lines to create a sense of refinement and quality.
Project Duration: The project started in March 2021 and finished in June 2021, in Taichung City, Taiwan.

Read the Press Release