Type Specimen Alskar Ffurfdeip by Paul Robb and Moira Bartoloni

Type Specimen Alskar Ffurfdeip by Paul Robb and Moira Bartoloni is a highly esteemed winner of the very prestigious 2022 Gwobr Arian A' Design Award in Graffeg Competition Category.

ArianGraffeg· 2022

Type Specimen Alskar Ffurfdeip

by Paul Robb and Moira Bartoloni

Client: S6 Foundry

Gwobr Arian A' Design Award Winner in Graffeg Category

43,000
Verified Award Winner
Verify Award Status for #137088

View at A' Design Award Press Release Award Badge

Colors

The Design

About Type Specimen Alskar Ffurfdeip

Mae Alskar sans yn deip sans serif eang cyfoes cain gyda chyferbyniadau dilys geometrig arddulliadol cryf, sy'n tynnu ar yr estheteg ac yn cynrychioli'r estheteg gyfoes gyfnewidiol. Argraffwyd y math sbesimen fel papur newydd A2 (wedi'i blygu a'i anfon fel A4) ac mae'n cyflwyno naws a phrofiad modern i'r ffurfdeip.

The Recognition

About the Gwobr Arian A' Design Award

Mae Type Specimen Alskar Ffurfdeip yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Type Specimen Alskar Ffurfdeip fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Type Specimen Alskar Ffurfdeip yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Alskar sans is an elegant contemporary wide sans serif typeface with strong stylistic geometric authentic contrasts, drawing on the aesthetics and representing the shifting contemporary aesthetics. The type specimen was printed as a newspaper A2 (folded and sent as A$) and presents the type face with a modern feel and experience.
Dimensions & Packaging: The project was designed in A2 spreads, folded to A4
Tags: Font design, Branding, Identity, Type design
Production Technology: The final specimen was printed on newspaper stock in CMYK
Design Challenge: The challenge was to interpret mainly an architectural movements and design a typeface that would visually feel correct within that genre.
Research: We researched the Brutalist movement in both architectural and visual arts.
Inspiration: The inspiration for the typeface was to design a character set with a contemporary feel with a strong aesthetic feel of the Brutalist movement. The idea was to develop a versatile font that would give the right visual consistencies to brand ranging from high fashion to artistic communications
Project Duration: The type face was developed from September 2021 and release January 2022.
Operation Flow: The specimen was sent to existing and potential design customers.
Team Members: Paul Henry robb
Moira Bartoloni
Image Credits: Paul Henry Robb