Little Fairy Cyfres Ddarluniadol by Tingting Jing is a highly esteemed winner of the very prestigious 2022 Gwobr Efydd A' Design Award in Graffeg Competition Category.
EfyddGraffeg· 2022
Little Fairy Cyfres Ddarluniadol
Client: Northeastern University of China
Gwobr Efydd A' Design Award Winner in Graffeg Category
Verified Award Winner
Verify Award Status for #137892The Design
About Little Fairy Cyfres Ddarluniadol
Mae Little Fairy yn gyfres o ddarluniau sy'n personoli blodau fel menywod yn gwisgo'r cheongsam, gwisg draddodiadol Tsieineaidd. Mae pob ffigwr yn seiliedig ar astudiaeth o'r cymeriad a'r hwyl sy'n gysylltiedig â blodyn gwahanol. Mae'r delweddau wedi'u tynnu gyda meddalwedd fector cyfrifiadurol. Mae ffrâm yn amgylchynu pob golygfa ac yn awgrymu ffenestr, sy'n rhoi ymdeimlad o ddyfnder i'r llun. Mae patrymau ar y ddwy ochr i'r ffrâm wedi'u haddasu o fotiffau traddodiadol Tsieineaidd ac fe'u dangosir mewn cerfwedd isel. Mae'r gyfres yn cyfuno diwylliant traddodiadol â dylunio modern i rannu harddwch celf Tsieineaidd.
The Recognition
About the Gwobr Efydd A' Design Award
Mae Little Fairy Cyfres Ddarluniadol yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Little Fairy Cyfres Ddarluniadol fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Little Fairy Cyfres Ddarluniadol yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a series of illustrations of flower fairies, which are presented in the form of Chinese traditional dress cheongsam through the personification of flowers, and then convey the beauty of Traditional Chinese culture
- Dimensions & Packaging
- Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 800mm (W), 300dpi, cmyk.
- Tags
- Flower fairy series, flowers, Cheongsam, Republic of China, illustrations, relief
- Production Technology
- The series of illustrations are drawn by illustrators using computer software. The use of computer design using a high level of relief technology from the production, showing the details of an exquisite illustration.
- Design Challenge
- How to match the tonality of different flowers with the human images in the design process is a process worthy of in-depth study. In the design, keywords are extracted from different flower images and feelings, and then the keywords are matched with human beings for redesign
- Research
- Flower fairy series of illustrations will be in the image of Chinese traditional cheongsam women personified image design. After studying the characters, feelings and styles represented by different flowers, the designer used computer vector rendering technology to draw a series of flower personification. The work simulates the form of ancient people in the window in the way of frame, creating a proper sense of space in the picture. Meanwhile, in pattern design, both sides of the frame are redesigned according to traditional Chinese patterns, and presented in bas-relief form. Through print and Internet dissemination, so that people can better understand the artistic beauty of traditional Chinese culture.
- Inspiration
- Inspiration comes from the combination of traditional culture and modern design. In today's rapidly developing era, traditional culture should also be updated. Based on the association of different tonality of flowers, and then design their anthropomorphic images, the picture can make more people know and be familiar with the beauty of Traditional Chinese culture
- Project Duration
- Little fairy launched in China 2022.
- Operation Flow
- The key is a strong impact that attracts the public, and a high aesthetic effect attracts people's aesthetic interest.
- Team Members
- Art direction: Huo Kai, designer: Jing Tingting
- Image Credits
- Image #1 : Illustration Huo kai&Jing Tingting, 2022.
Image #2 : Illustration Jing Tingting, 2022.
Image #3 : Illustration Jing Tingting, 2022.
Image #4 : Illustration Jing Tingting, 2022.
Image #5 : Illustration Jing Tingting, 2022.
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