Oil Street Art Space Hunaniaeth Weledol by Kimhung Choi and Thomas Siu

Oil Street Art Space Hunaniaeth Weledol by Kimhung Choi and Thomas Siu is a highly esteemed winner of the very prestigious 2023 Gwobr Efydd A' Design Award in Graffeg Competition Category.

EfyddGraffeg· 2023

Oil Street Art Space Hunaniaeth Weledol

by Kimhung Choi and Thomas Siu

Client: Kimhung Design

Gwobr Efydd A' Design Award Winner in Graffeg Category

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Verified Award Winner

Verify Award Status for #148151

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Oil Street Art Space Hunaniaeth Weledol

Oi yw hunaniaeth weledol Oil Street Art Space, lleoliad hamdden a diwylliannol cyhoeddus yn Hong Kong. Mae'r safle'n meddiannu hen glwb clwb hwylio ac yn cynnwys adeilad brics coch hanesyddol Gradd II gyda tho teils ac ardal awyr agored o dros 3000 metr sgwâr. Mae'r enw'n disodli'r llythyren L ag ebychnod, sy'n galw am sylw ac yn cyfeirio at y lleoliad. Mae siâp y logo'n dangos yr act o alw'n uchel. Gwyrdd yw lliw'r hunaniaeth, gan awgrymu gwerddon i'r celfyddydau o fewn y ddinas. Cymhwysir yr hunaniaeth i graffeg amgylcheddol ac eitemau printiedig.

The Recognition

About the Gwobr Efydd A' Design Award

Mae Oil Street Art Space Hunaniaeth Weledol yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Oil Street Art Space Hunaniaeth Weledol fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Oil Street Art Space Hunaniaeth Weledol yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: “Oi!”- Oil Street Art Space, is housed in the former clubhouse of the Royal Hong Kong Yacht Club. It opens to the public as community leisure and cultural space in two phases after revitalisation and restoration, including a red-bricked Grade II historic building with a tile roof and over 3000 sqm outdoor area with a two-storey building incorporating an exhibition and multipurpose venue respectively.
Dimensions & Packaging: Various dimensions according to the visual identity application from buntings to pinned badges
Tags: Branding, Visual Identity, Logo, Signage, Environmental Design, Art and Cultural Space
Production Technology: The visual identity of ‘Oi!’ aims to create distinctive and memorable brand that capture the essence of the project. The applications on environmental graphics and collateral to provide guidance to visitors to explore all parts of Oi! and to enhance the impression of Oi! to the public.
Research: Given that part of the premises is Grade II historic building, a range of research on historical premise transforming to public usage and old architecture revamp projects were conducted. After reviewing different angles, the client and designers would like to portray the brand image with Oi!’s vision and mission and to make art relevant in the community. Finally, we chose to use the name as the core element on the logo which also helps the audience to remember where it is located.
Inspiration: The 'Oi!' project aims to develop a visual identity that reflects the brand's core ideas. The name itself replaces the 'L' with an exclamation mark which serves as a call for people's attention and a visual representation of the project's location. The logo's shape is designed to illustrate the idea of calling out loud for attention in graphic form. The use of green as the identity colour suggests that 'Oi!' is an oasis for the arts in the midst of the urban jungle of concrete and steel.
Project Duration: May 2022, The Hong Kong SAR
Operation Flow: The visual identity conveys a welcoming and unifying ambience to all visitors and to deliver the message that it is a platform where the people can realise their dreams in art and igniting their creative spark.
Team Members: Client: Art Promotion Office, The Hong Kong SAR
Designer: Kimhung Choi, Thomas Siu