Rebud Healing Garden Hunaniaeth Brand by Jingling Zheng is a highly esteemed winner of the very prestigious 2024 Gwobr Efydd A' Design Award in Graffeg Competition Category.

EfyddGraffeg· 2024

Rebud Healing Garden Hunaniaeth Brand

by Jingling Zheng

Client: Jingling Zheng

Gwobr Efydd A' Design Award Winner in Graffeg Category

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Verified Award Winner

Verify Award Status for #153902

View at A' Design Award Press Release Award Badge

Colors

The Design

About Rebud Healing Garden Hunaniaeth Brand

Yn ysbryd cynhwysiant, mae ReBud wedi creu noddfeydd lle gall rhywun gymuno â natur. Wedi'i wreiddio mewn ymchwil wyddonol, mae'n meithrin lles trwy brofiadau natur trwyadl. Mae mannau cynhwysol yn annog ymwybyddiaeth ofalgar, tosturi, a gwytnwch. O fewn yr ardd iachau, mae gobaith yn gwreiddio, mae adferiad yn blodeuo, ac mae perthyn yn ffynnu. Yn ReBud, mae tapestri o brofiadau therapiwtig yn aros, o sesiynau ioga tawelyddol i egwyliau cerddorol agos, cyfarfodydd clwb llyfr, a chelfyddyd awyr agored.

The Recognition

About the Gwobr Efydd A' Design Award

Mae Rebud Healing Garden Hunaniaeth Brand yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Rebud Healing Garden Hunaniaeth Brand fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Rebud Healing Garden Hunaniaeth Brand yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ReBud creates inclusive spaces that provide opportunities to connect with nature and cultivate positive values, such as mindfulness, compassion, and resilience. Through the healing garden, ReBud aims to inspire hope, support recovery, and foster a sense of belonging. ReBud offers a variety of therapeutic activities including yoga sessions, intimate musical performances, book club gatherings, and outdoor painting and sketching sessions.
Dimensions & Packaging: The sizes vary based on their different uses.
Tags: Branding, Branding Identity, Logo, Botanical Garden, Healing, Sustainability
Production Technology: ReBud derives its inspiration from the 're-' prefix and 'bud', symbolizing the potential for individuals to bloom once more – emerging afresh from the realms of stress and pain. ReBud's logo is designed around its three core values. At the center, a heart-shaped flower is gently held by two leaf-like palms. The main colors of soothing green and gentle off-white create a healing vibe for visitors.
Design Challenge: A challenging aspect lies in establishing sustainability. Maximizing the impact of the peripheral products related to the botanical garden is a major concern during the design process. I aspire for items like tickets and promotional materials to serve more than just a singular purpose, inciting visitors to desire their preservation and repeated use.
Research: The research primarily focuses on the branding identity of other botanical gardens and the utilization of sustainable materials.
Inspiration: As the pressures of modern life continue to rise, scientific studies reveal that nature plays a pivotal role in both health and recovery. Amidst the urban landscape, offering a botanical garden provides individuals with a more accessible way to connect with nature, escape from stress, and contribute to post-trauma healing.
Project Duration: The project started in New York in February 2023 and was completed in April 2023.
Operation Flow: ReBud stands out not only for the diverse range of activities it offers within the botanical garden, but also for its commitment to environmental conservation and green living. The admission ticket serves a dual purpose beyond entry access – it features a daily random healing tip and can be reused as a coaster for beverages, promoting sustainability.
Team Members: Jingling Zheng
Image Credits: Jingling Zheng