ACP Alpha Container Pictures Hunaniaeth Gorfforaethol gan Julia Hell

Mae ACP Alpha Container Pictures Hunaniaeth Gorfforaethol gan Julia Hell yn enillydd uchel ei barch o'r 2017 Gwobr Arian A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Graffeg.

ArianGraffeg· 2017

ACP Alpha Container Pictures Hunaniaeth Gorfforaethol

gan Julia Hell

Cleient: Alpha Container Pictures

Enillydd Gwobr Arian A' Design Award yn y Categori Graffeg

42,632

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #53240

Ymuno â'r Rhestr Aros Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am ACP Alpha Container Pictures Hunaniaeth Gorfforaethol

Mae ACP Alpha Container Pictures yn ddyluniad corfforaethol a grëwyd ar gyfer cwmni cynhyrchu ffilmiau sydd wedi'i leoli yn Berlin. Mae'r logo yn cyfuno'r ffurf fer ACP gyda'r enw llawn y cwmni. Defnyddir dau deip wyneb, ffont stensil o'r math a ddefnyddir ar gynwysyddion cludo nwyddau a theip wyneb monospace technegol tebyg i lythrennu teipiadur. Mae'r logo hefyd yn cyflwyno'r cynllun lliw, sy'n ymddangos ar ddogfennau busnes printiedig ac ar y wefan. Mae pennawd llythyr yn mesur 210 wrth 297 milimetr a'r cerdyn busnes 55 wrth 85 milimetr. Mae'r wefan ymatebol yn agor gyda chynnwys fideo sgrin lawn.

Y Gydnabyddiaeth

Am y Gwobr Arian A' Design Award

Mae ACP Alpha Container Pictures Hunaniaeth Gorfforaethol yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i ACP Alpha Container Pictures Hunaniaeth Gorfforaethol fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae ACP Alpha Container Pictures Hunaniaeth Gorfforaethol yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: This is a corporate design for a film production company based in Berlin. The Logo is a combination of the short form of the company name ACP and the complete name. I used two fonts, a stencil font which is often used on freight containers for shipping goods overseas plus a monospace typeface analogue to a typewriter but very technical. The Logo introduces also the color scheme of the corporate design which can be found in both, printed business documents and on the website
Dimensiynau a Phecynnu: The Letterhead is a classical DIN A4 Format, 210 mm x 297 mm, the business card has dimensions of 55 mm x 85 mm. The website is fully responsive and adapts to all common device sizes.
Tagiau: Corporate Design, Branding, Logo, Business card, Webdesign, Website
Technoleg Cynhyrchu: The Logo was designed in Adobe Illustrator, all print documents were layouted in Adobe InDesign. For the webdesign I tried Adobe XD for the first time to create a fully responsive design for the page. The website was later built in Drupal with SASS and jQuery.
Her Dylunio: The hardest part was to find a typographical solution for the company Logo. In my first drafts I focused on the full name and the shortened Form was more of an accessory accompanying it. Then my client came up wit the idea of an actual container font he really liked and I started playing around with it and this time wit the short form as the center element. I liked the international aspect to the container font since the company is producing contend all around the globe. After some tests I combined it to a monospace font and then we were there.
Ymchwil: After the Briefing, I started a research of german TV and film production companies online. Assuming the websites, branding and identities of these companies to be very creative and up to date, since they produce creative content for a medium with such a high coverage of different target groups like mass medium TV, I was proven to be wrong. Many pages are outdated style wise or also technically. Plus all of these companies produce video content and non of the pages I came across, actually displayed one on their page. This made me decide to open big with actual video content.
Ysbrydoliaeth: The focus during the whole design process was to create a unique corporate design that will work together with moving imagery. ACP has a strong focus on documentary films and coverages. We were aiming for a serious playfullness in a modern but also timeless way. The challenge was to find a way to transport these contrasting views into one design to resemble the brand. The research for the typography mix and color scheme were in the end influenced by the Container part of the companys name.
Hyd y Prosiect: The Project started in December 2015 in Berlin and is still ongoing, since the company is still growing an I am still in charge of new design tasks. We had two milestones with the release of the Logo and business papers in April 2016 and the launch of the website end of February in 2017.
Llif Gweithrediad: In terms of the website, I focused on showing as much video content as possible, since this is what the company produces. Due to my research results this makes a huge difference when it comes to the presentation of the company. It is always valuable to show the actual product. This is why the design uses elements like e.g. navigation, Social Media icons thrifty. The page focuses on video and of course features news of upcoming projects and broadcasts. But the entrance to the website features fullscreen video imagery that show how emotional and impressive the work of acp is. And that at first sight.
Patentau: None
Aelodau'r Tîm: Full-Stack Web Development: Jannis Hell