Pepsi Culture Can Series Emballage til drikkevaredåser by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 A' Design Award i Guld in Emballagedesign Competition Category.
GuldEmballage· 2021
Pepsi Culture Can Series Emballage til drikkevaredåser
by PepsiCo Design and Innovation
Client: PepsiCo Design & Innovation
A' Design Award i Guld Winner in Emballage Category
Verified Award Winner
Verify Award Status for #118919The Design
About Pepsi Culture Can Series Emballage til drikkevaredåser
Pepsi Culture Can-serien er et emballageprogram i begrænset oplag til drikkevaredåser. Serien anvender hyperlokale designs på dåser, der sælges på markeder verden over. Der blev skabt mere end 40 unikke designs, og serien blev aktiveret i over 10 lande. Hvert design trækker på den lokale kultur, herunder symboler, mad, billeder, musik og arkitektur. Den bærende idé er at tænke globalt og handle lokalt. Pepsi Culture Can-serien hylder de lokale markeders ånd, kultur og fællesskab.
The Recognition
About the A' Design Award i Guld
Pepsi Culture Can Series Emballage til drikkevaredåser er vinder af A' Design Award i Guld, en uhyre prestigefyldt anerkendelse, der tildeles førsteklasses, vidunderlige og fremragende designs. Guldvinderne er yderst innovative, højt visionære og glamourøst blændende skabelser, der afspejler deres designeres geni, visdom og dygtighed. Pepsi Culture Can Series Emballage til drikkevaredåser forventes at være en højt rost, trendsættende og monumental opfindelse, der leverer hidtil uset værdi. Dette design, der har vundet A' Design Award i Guld, er et spektakulært, respekteret projekt, som i høj grad gavner og flytter grænserne for kunst, videnskab, design og teknologi. Pepsi Culture Can Series Emballage til drikkevaredåser skaber intense følelser af begær, vækker passion, opmuntrer kreativitet og fascinerer os.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Think globally. Act locally. That is the mantra for the Pepsi Culture Can Series. This limited-edition packaging initiative realized unique, hyperlocal designs for markets all across the globe. This series was activated in over 10 countries and expressed through more than 40 unique designs.
- Tags
- Packaging, Beverage
- Inspiration
- Our identity, pride, and sense of community were stronger than ever in 2019. The Pepsi Culture Can Series is a global platform designed around those things that bind us together. The symbols. The food. The images. The music. The architecture. All the stuff of culture we turn to for hope and joy. This global series celebrates the spirit, the culture and the community of our local markets.
- Team Members
- PepsiCo Design & Innovation
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