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Plasma Sf Diseinu Tipografikoa by Paul Robb

Plasma Sf Diseinu Tipografikoa by Paul Robb is a highly esteemed winner of the very prestigious 2022 Brontzezko Saria A' Design Award in Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Competition Category.


BrontzeGrafismoa· 2022

Plasma Sf Diseinu Tipografikoa

by Paul Robb

Client: S6 Foundry

Brontzezko Saria A' Design Award Winner in Grafismoa Category

Colors

The Design

About Plasma Sf Diseinu Tipografikoa

Plasma proiektu grafikoei freskotasuna emateko garatutako letra-tipo modular estilistikoa da. Letra-tipoak karaktere-multzo zabal baten estilo anitz eta polifazetikoak biltzen ditu, 80 glifo alternatibo baino gehiagorekin, glifoak nahasteko aukera ematen dutenak, letra tipoari nortasun berezia emanez. Letra-tipoa ezin hobea da marka-komunikazioetarako oreka bisual bereizgarria emanez. Specimen liburua letra-tipoa erosi zuten lehen 20 diseinatzaileek sorta labur gisa garatu zen.

The Recognition

About the Brontzezko Saria A' Design Award

Plasma Sf Diseinu Tipografikoa Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Plasma Sf Diseinu Tipografikoa oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Plasma Sf Diseinu Tipografikoa beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Plasma is a stylistic modular font developed to give freshness to graphic projects. The font includes diverse and versatile styles of an extensive character set with over 80 alternative glyphs allowing glyph mixing, griving the typeface a unique personality. The font is perfect for branding communications giving a distinct visual balance. The Specimen book was developed as a short run for the first 20 designers to buy the font.
Dimensions & Packaging
256 pages full colour, hard-backed book
Tags
Font design, Branding, Identity, Type design
Design Challenge
The main challenge was to interpret the 3 simple forms and to develop them into a dynamic contempory font
Research
Research photography and onsite sketching
Inspiration
The idea behind the font was the brutalist architecture around the Southbank in London. Using the idea of the form found of negative circles constructed within the building, and the strong blocks and dramatic triangles of light. The font is an ever ending construction project with infinite combinations both in upper and lowercase glyphs
Project Duration
July- September 2021
Patents
Paul Henry Robb
Team Members
Paul Henry Robb
Moira Bartoloni
Image Credits
Paul Henry Robb

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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