Regeneration Erakusketaren Identitate Bisuala by Weiquan Long

Regeneration Erakusketaren Identitate Bisuala by Weiquan Long is a highly esteemed winner of the very prestigious 2020 Burdinazko Saria A' Design Award in Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Competition Category.

BurdinaGrafismoa· 2020

Regeneration Erakusketaren Identitate Bisuala

by Weiquan Long

Client: Guangzhou zhengdian advertising co. LTD

Burdinazko Saria A' Design Award Winner in Grafismoa Category

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Colors

The Design

About Regeneration Erakusketaren Identitate Bisuala

Regeneration kartoizko kutxetan oinarritutako ingurumen-arte erakusketa baterako sortutako identitate bisuala da. Erakusketa hau ingurumenaren babesa eta artea lotzen dituen serie baten parte da. Koma bat erabiltzen da elementu bisual nagusi gisa, koma batek etenaldi bat zein hasiera berri bat adierazten baititu. Koma eremu berde baten gainean kokatuta dago, birziklapenaren zikloari erreferentzia eginez. Diseinuan paper berdea eta paper-azala erabiltzen dira. Komaren motiboa liburuxketan, kamisetetan eta ontziratzeetan ere aplikatzen da.

The Recognition

About the Burdinazko Saria A' Design Award

Regeneration Erakusketaren Identitate Bisuala Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Regeneration Erakusketaren Identitate Bisuala oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Regeneration Erakusketaren Identitate Bisuala zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is one of a series of Environmental Protection and Arts exhibitions. Regeneration is an environmental art exhibition based on cardboard boxes. The comma is a symbolic element for both a pause and a start, so it is used visually and on brochures, T-shirts and packaging. The color and green of the cartons reflect the purpose of the exhibition and the concept of environmental protection.
Dimensions & Packaging: DIMENSION: 210mm x 190mm x 24mm
Tags: Environmental Protection + Arts / Exhibition + Visual/Recycling
Production Technology: Green paper
The paper skin
Design Challenge: We plan Environmental Protection + Arts series of exhibitions, hoping to explore the concept of environmental protection of contemporary art works by different artists, convey environmental issues through art, and call people's attention to environmental protection. Finding such artists and art forms, and then designing them to show the intent of the exhibition, is a challenge.
Research: The Chinese government attaches great importance to environmental protection, and the project is supported by the publicity and education center of the Guangdong provincial environmental protection department. It uses the artistic form dissemination environmental protection consciousness, calls on the public to join the action, causes the environmental protection propaganda to get the dissemination.
Inspiration: It comes from the thinking of the exhibition planning of Environmental Protection and Arts, an exhibition of works created through paper skins, cartons and so on. A comma, which is connected before and after a sentence, is both an end and a beginning. It expresses the ecological phenomenon of recycling.
Project Duration: June 2017 Guangzhou, China
Team Members: Weiquan Long/Xueqiong Guo