Blessing Gifts Zorion Gutunazala by Weiquan Long

Blessing Gifts Zorion Gutunazala by Weiquan Long is a highly esteemed winner of the very prestigious 2020 Burdinazko Saria A' Design Award in Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Competition Category.

BurdinaGrafismoa· 2020

Blessing Gifts Zorion Gutunazala

by Weiquan Long

Client: China's Guangdong province environmental protection publicity and education center/ The brand of YEAH EP

Burdinazko Saria A' Design Award Winner in Grafismoa Category

10,075

Verified Award Winner

Verify Award Status for #93981

View at A' Design Award Press Release Award Badge

Colors

The Design

About Blessing Gifts Zorion Gutunazala

Blessing Gifts Txinatar Tximinoaren Urte Berrirako sortutako gutunazal gorriaren diseinua da. Gutunazala paper berdez egina dago eta 85 bider 165 milimetro neurtzen ditu. Ilustrazioak tximino bat erakusten du, zeinaren aurpegia hodei ibiltari batek osatzen duen, Txinako Guangdong probintziako ingurumen hezkuntzako marka baten marrazki bizidunetako pertsonaia. Diseinuaren izenak oso ona esan nahi duen kantonerazko esamolde bati egiten dio erreferentzia. Leloek eta ilustrazioek Urte Berri onenak elkartzen dituzte ingurumenaren zaintzarako deiarekin. Gutunazalak doan eman zitzaizkien enpresei eta pertsona partikularrei.

The Recognition

About the Burdinazko Saria A' Design Award

Blessing Gifts Zorion Gutunazala Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Blessing Gifts Zorion Gutunazala oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Blessing Gifts Zorion Gutunazala zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: "YEAH EP" brand cartoon is a walking cloud named P. The language of Guangdong in China is Cantonese. During the Chinese New Year of the Monkey, P played the role of monkey in the form of "Monkey sai lei" in Cantonese through slogans and illustrations (such as "Don't waste new"), meaning "very good". "New Year's Eve", "Spend New Year" and "Happy New Year." We call on people to join the pleasant "Simon Monkey" environmental protection during the New Year and enjoy an eco-friendly life.
Dimensions & Packaging: DIMENSION:85mmX1mmX165mm
Tags: Environmental, protection charity, Chinese New Year, Monkey, Blessing envelope, New Year's money
Production Technology: Green paper
Design Challenge: Turning a cloud cartoon into a monkey is a challenge, which involves finding the facial features and expressions of the monkey.
Research: Starting from the development status of red envelopes, based on the design theory of red envelopes, with redesign as the main means, combined with Guangdong characteristics and festival customs, red envelopes were redesigned. From the perspective of color, material and pattern. In order to better reflect the charm and connotation of Lingnan culture, the traditional elements of Lingnan have been improved in form and their connotation has been sublimated. The combination of exploration and the design of red envelopes can present a variety of colors for everyone. Guide profits to the end.
Inspiration: New Year's Day is a sealed design packaging, which uses various elements of traditional China to carry out packaging in an innovative and modern way. Red envelopes are used to convey blessings and environmental protection views.
Project Duration: January 2016 guangzhou, China
Operation Flow: The New Year's Eve of the Monkey is a sealed design package, specially tailored for environmentalists, and shows a different environmental attitude from SHOW. Use advertising life to warn everyone to pay attention to environmental protection during the New Year, everyone responsible thinking and publicity. In terms of communication, Monkey Monkey Group distributes it free of charge to enterprises and individuals, and promotes it through Guangdong's famous environmental education platform "Guangdong Environmental Protection and Guangdong Fashion", calling on everyone to raise environmental awareness and understand the importance. Environmental protection.
Team Members: Weiquan Long/Yan Li