Knowledge Capsule Application mobile by Baidu Online Network Technology Beijing

Knowledge Capsule Application mobile by Baidu Online Network Technology Beijing is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronze in Mobile Competition Category.

BronzeMobile· 2023

Knowledge Capsule Application mobile

by Baidu Online Network Technology Beijing

Client: Baidu Online Network Technology. Beijing

A' Design Award de Bronze Winner in Mobile Category

21,857

Verified Award Winner

Verify Award Status for #148150

View at A' Design Award Press Release Award Badge

Colors

The Design

About Knowledge Capsule Application mobile

Knowledge Capsule est une application mobile dédiée à l'éducation à la santé mentale. Knowledge Capsule sélectionne de courtes vidéos d'environ trois minutes qui expliquent des thématiques de conseil psychologique. L'intelligence artificielle attribue des balises au contenu, tandis qu'une vérification manuelle en contrôle la qualité. Le contenu est ensuite recommandé à chaque utilisateur en fonction de son historique de visionnage et de son profil. Un assistant anthropomorphe guide l'interaction et rend l'expérience détendue. Des leçons virtuelles permettent aux utilisateurs d'apprendre et de comparer leur progression avec celle des autres. L'objectif est de rendre les connaissances en santé mentale simples et faciles à comprendre.

The Recognition

About the A' Design Award de Bronze

Knowledge Capsule Application mobile est lauréat de l'A' Design Award de Bronze, une reconnaissance hautement prestigieuse décernée à des designs remarquables qui se distinguent par leur créativité, leur ingéniosité et leur sagacité. Les lauréats Bronze sont des artefacts amplement habiles et d'une créativité frappante, qui authentifient la vaste expérience, l'imagination et l'ingéniosité de leurs concepteurs. Knowledge Capsule Application mobile est censé être un objet très estimé, admiré et chéri, remarquablement professionnel et innovant. Ce design lauréat de l'A' Design Award de Bronze intègre les meilleures pratiques de l'art, de la science, du design et de la technologie, et est excellent par son souci du détail. Knowledge Capsule Application mobile satisfait admirablement les besoins, touche les désirs, charme les sentiments et attire la curiosité.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For different psychological problems, Knowledge Capsules selects the relevant mental health content through big data and presents users with 3 minutes short videos, accurately related to the diagnosis and treatment contents of users, based on AI technology. This product makes complex mental health knowledge lively and interesting with, helping users face up to and recognize themselves scientifically.
Tags: AI psychological counseling, Depression, Mental health
Production Technology: Tag content resources: dual form of manual and AI. AI recognizes video content, extracts keyword, classifies relevant content, and then with manual review to ensure high quality content, greatly reducing labor costs.
Intelligent content push: Based on the content type and viewing duration of previous consumption, AI recommends content that similar users are interested in, and adjusts it in real time according to the actual consumption behaviors.
Design Challenge: Comparing psychological counseling knowledge to capsules, this product pushes accurate content to users intelligently and naturally to popularize mental health knowledge and let users pay attention to mental health problems. Anthropomorphic AI diagnosis and treatment assistant helps to narrow the distance with patients to be close. The learning process of virtual class is easy and comfortable. Users can compete with others to learn together while learning.
Research: Based on huge content ecology of Baidu and gathering experts in the psychological and other fields, this product selects 3 minutes short video through big data, which contain psychological counseling content. Users can receive diagnosis content push through AI technology accurately based on their profiles. Knowledge Capsules helps to spread mental health knowledge by making it lively and interesting and helps users make scientific interventions for mental health problems.
Inspiration: According to data released by the World Health Organization, about 1 billion people world wide suffer from mental health problems, yet mental health is one of the most neglected areas of public health. Most people may have psychological problems at different ages, which seriously affect their daily life, study and work. We need more professionals to scientifically intervene the mental and emotional world of patients with mental illness and carry out targeted treatment.
Project Duration: Developed in Beijing in November 2021 and launched on 20 February 2021.
Operation Flow: Capsule anthropomorphic design creates a relaxed and pleasant interactive experience for users with interaction and dialogue with AI diagnosis and treatment assistant;
In the era of information explosion, this product avoids complex information screening process for users with intelligent and precise content push based on their profiles.
The virtual lessons put fun in learning and supports the learning competition with other users, stimulating the learning enthusiasm.
Team Members: Yuan Lu
Xiaoli Ping
Yujie Shi
Xiaowan Li
Yong Zhang
Xin Hu
Lu Han
Shi Ouyang
Xingyu Gu
Hao Li
Jiali Ma
Yuqin Gan