Game Fuel Team Optic Champions Can Canna Dí by PepsiCo Design and Innovation

Game Fuel Team Optic Champions Can Canna Dí by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2020 Duais Iarainn A' Design Award in Dearadh Pacáistíochta Competition Category.

IarannPacáistíocht· 2020

Game Fuel Team Optic Champions Can Canna Dí

by PepsiCo Design and Innovation

Client: PepsiCo Design and Innovation

Duais Iarainn A' Design Award Winner in Pacáistíocht Category

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Verified Award Winner

Verify Award Status for #100576

View at A' Design Award Press Release Award Badge

Colors

The Design

About Game Fuel Team Optic Champions Can Canna Dí

Is canna dí eagrán teoranta é Canna Curadh Foireann Optic Game Fuel a cruthaíodh don phobal cluichíochta. Cuireadh dearadh pacáistíochta an phríomhtháirge in oiriúint chun foireann Optic Gaming a léiriú, foireann a gcaitheann a baill éadaí bána le linn imeartha sa chomórtas. Is é bán atá mar chúlra an channa, le maisithe glasa. Léirítear léaráid shaincheaptha de gach ball foirne mar phortráid fhíor-réalaíoch. Cuireann priontáil dhíreach, vearnais tadhaill agus críoch ardaithe thríthoiseach cló ar chorp iomlán an channa. Léiríonn críoch dúigh mata i réimsí áirithe na tónaí miotalacha go soiléir.

The Recognition

About the Duais Iarainn A' Design Award

Bhuaigh an dearadh Game Fuel Team Optic Champions Can Canna Dí Duais Iarainn A' Design Award, aitheantas gradamach a bhronntar ar dhea-dhearaí a chomhlíonann na riachtanais ghairmiúla agus thionsclaíocha a bhíonn á n-éileamh ó chruthuithe a ndearnadh go maith iad. Léiríonn buaiteoirí Iarainn scil mhór, speisialtóireacht ard, tuiscint saineolaí agus cumas cruthaitheach a gcruthaitheoirí. Táthar ag súil go mbeidh an dearadh Game Fuel Team Optic Champions Can Canna Dí ina chruthú a bhfuil an-mheas air, a n-ardaítear agus a ghráitear atá praiticiúil agus nuálach. Comhtháthaíonn an dearadh seo a bhuaigh Duais Iarainn A' Design Award na cleachtais is fearr sa tionscal agus tá saintréithe teicniúla inniúla aige nasctha le heolas agus le tallann. Tá meas ar an dearadh Game Fuel Team Optic Champions Can Canna Dí as a dhúthracht agus dearadh é chun feabhsuithe cáilíochta beatha a sholáthar a chabhraíonn leis an domhan a dhéanamh ina áit níos fearr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design team created a custom illustration of each member of the team. What sets these commemorative cans apart is the technology used in executing the photo realistic portraits. The cans were printed with a direct printing process, tactile varnish, and raised 3D finish. This gave the cans a premium feel, as they were embossed across the entire body of the can and illustration. A matte finish on the ink in selective areas made the metallics pop, for a completely custom look and feel.
Inspiration: Mtn Dew AMP Game Fuel Optic Champions Ltd Ed Cans were developed as a show of love and dedication to the gaming community. MTN DEW adapted the flagship packaging design to reflect crucial aspects of the Optic Gaming team. The team is notorious for wearing Championship whites on tournament Sundays, so it was important for the color white to play prominently into the design. This led to a modern design with an all white background and pops of green.

Read the Press Release