Ecological Journey Gift Box Mil by Pufine Advertising Ltd.Co.

Ecological Journey Gift Box Mil by Pufine Advertising Ltd.Co. is a highly esteemed winner of the very prestigious 2020 Duais Airgid A' Design Award in Dearadh Pacáistíochta Competition Category.

AirgeadPacáistíocht· 2020

Ecological Journey Gift Box Mil

by Pufine Advertising Ltd.Co.

Client: Wuhan Little Bee Food Co., Ltd.

Duais Airgid A' Design Award Winner in Pacáistíocht Category

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Verified Award Winner

Verify Award Status for #103183

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Colors

The Design

About Ecological Journey Gift Box Mil

Tá dearadh an bhosca bronntanais meala spreagtha ag “aistear éiceolaíoch” Shennongjia le go leor plandaí fiáine agus timpeallacht mhaith éiceolaíoch nádúrtha. Is é téama cruthaitheach an dearaidh an timpeallacht éiceolaíoch áitiúil a chosaint. Glacann an dearadh ealaín traidisiúnta páipéar-ghearrtha Síneach agus scáth-puipéad chun an éiceolaíocht nádúrtha áitiúil agus cúig ainmhí cosanta den chéad scoth atá i mbaol agus atá i mbaol a thaispeáint. Úsáidtear féar garbh agus páipéar adhmaid ar an ábhar pacáistithe, a léiríonn coincheap an nádúir agus chosaint an chomhshaoil. Is féidir an bosca seachtrach a úsáid mar bhosca stórála fíorálainn lena athúsáid.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Ecological Journey Gift Box Mil Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Ecological Journey Gift Box Mil ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Ecological Journey Gift Box Mil a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: We use the traditional Chinese folk art form paper-cut to show the local natural ecology of the guardian,the most rare and endangered five first-class protected animals.We hope to sell not only honey,but also the local culture and natural environment.With the development of material civilization,natural resources are being destroyed and traditional folk culture is dying out.We also hope to awaken human beings to protect nature and culture so as to possess the most precious gifts.Highlight the cultural theme of ecological and environmental protection.
Dimensions & Packaging: Length:300mm, width:220mm, height:80mm
Tags: Gift box, package, honey, nature, shennongjia, paper-cut, animal, culture
Production Technology: As for packaging materials,we use a slightly rough texture of the original ring of wood paper,and it is consistent with the original ecological product characteristics, natural environmental characteristics.
Design Challenge: Because it is limited edition, the production process of packaging without affecting the quality of the premise, using laser engraving to show the details of packaging, packaging production is a challenge and test.
Research: We hope to distinguish from ordinary honey products and use the five most precious first-level protected animals in shennongjia as visual elements to reflect local natural culture and become guardians of local cultural and natural resources.For paper material selection,the paper is looking for the disappearing folk traditional paper-cutting, reflect on the protection of natural ecology and cultural heritage, reflect the product's most natural,ecological,honest cultural characteristics.
Inspiration: As the rare honey from the world's best-preserved shennongjia natural ecological reserve, it is inspired by a natural "Ecological Journey". Bees are the "nature guide" of this tour, leading us to appreciate and feel the local culture and natural scenery, highlighting the theme of caring for our homeland.
Project Duration: Completed in 2019, participated in the Wuhan International Design Biennial, and won the gold prize of "Hubei Geographical Indication Product Contest"
Operation Flow: This packaging design not only reflects the scarcity of products, but also as a local geographical identification products, with a high collection and gift value. Communicate and interact with vivid display. And after enjoying delicious food, the outer box can be used as an exquisite storage box, and the glass jar can store small objects for reuse.
Team Members: Designer: xiang shasha
Creative Director: Zhang Yanhui
Customer Service Director: Zhou Xiaoli
illustration: Tong Meng