Airgead Pacáistíocht · 2021
Shangri La Príomhfheidhm: Pacáistíocht Fíona
by Pufine Advertising Ltd. Co.
- Duais Airgid A' Design Award 2021 in Pacáistíocht
- CLIENT: Yunnan Shangri-La Wine Co. LTD
- Estimated Number of Design Views: 26,367
- Verification code 76B53212F6 · Verify this award
Colors
About Shangri La Príomhfheidhm: Pacáistíocht Fíona
Is dearadh pacáistíochta é Shangri La do shraith de thrí fhíon dhearga. Úsáideann na lipéid uigeachtaí traidisiúnta péintéireachta dúigh Oirthearaí chun sreabhadh an fhíona agus stoc seanfhíniúna a chur in iúl. Nuair a chuirtear taobh le taobh iad, cruthaíonn na trí phacáiste stoc casta amháin. Iompraíonn gach pacáiste ainmhí ón limistéar táirgthe: féileacán don aer, iasc don uisce agus píoca don ithir. Tá na lipéid déanta as páipéar capóic a bhfuil dromchla garbh air, agus cruthaíonn an greanú uigeacht na seanchoirte. Tarraingíonn an dearadh aird ar an ealaín thraidisiúnta agus ar an timpeallacht nádúrtha.
About the Duais Airgid A' Design Award
Bhuaigh an dearadh Shangri La Príomhfheidhm: Pacáistíocht Fíona Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Shangri La Príomhfheidhm: Pacáistíocht Fíona ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Shangri La Príomhfheidhm: Pacáistíocht Fíona a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.
Press Kit
- Unique Properties
- 1,the entire series including three product,get creative inspiration from the expression of traditional Oriental ink painting,each product with ink shading of natural texture represents the wine flowing rhythm,The combination of the three products is like a winding and tough old vine trunk.2,The three products are combined with the animals in the producing area respectively.The colorful butterfly represents air,the Pisces represents water,and the pika represents soil.
- Dimensions & Packaging
- Length:300mm, width:90mm, height:90mm
- Tags
- Packaging, wine, Nature, Shangri-La, Animals, Ink painting
- Production Technology
- The wine label is made of kapok paper with rough texture, and rough texture of old tree surface is made by convex technology.
- Design Challenge
- We use eco-friendly kapok paper. The challenge of this design is how to make the texture of grape trunk on the paper. We use concave pressing and bulging technology to create realistic tree trunk texture on paper.
- Research
- The origin of this red wine series is located in high altitude areas. The pure air, water and soil create a high-quality ecological environment. This wine is made from the fruits of old grape trees. The older the trees are, the higher the wine quality is, which is worthy of collection.
- Inspiration
- The creative inspiration comes from the winding growth posture of old grape trees and mottled traces of years, The longer the tree age, the higher the wine level, which represents the quality of a good wine, just as the growth of old trees requires years of precipitation. We hope to use the traditional culture of the East to interpret this series of wine, to expand the boundaries of culture and blend.
- Project Duration
- The project began in October 2019 and will be completed in August 2020
- Operation Flow
- 1,From the texture of traditional Oriental ink paintings,we find that different forms are presented,like the natural flow of the red wine,and like the trunk of a vine,which can be presented individually or as a series of combinations.2,In today's material development, the natural environment is destroyed and traditional art gradually dies out.We also hope to arouse people's protection and inheritance of traditional art and ecological environment through the creativity of this set of products.