Vilajuiga Lightly Sparkling Water Buidéal Uisce Mianraí by Mos

Vilajuiga Lightly Sparkling Water Buidéal Uisce Mianraí by Mos is a highly esteemed winner of the very prestigious 2021 Duais Airgid A' Design Award in Dearadh Pacáistíochta Competition Category.

AirgeadPacáistíocht· 2021

Vilajuiga Lightly Sparkling Water Buidéal Uisce Mianraí

by Mos

Client: More On Simplicity

Duais Airgid A' Design Award Winner in Pacáistíocht Category

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Verified Award Winner

Verify Award Status for #118323

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Colors

The Design

About Vilajuiga Lightly Sparkling Water Buidéal Uisce Mianraí

Uisce Beagán Drithleach Vilajuiga, buidéal gloine é d'uisce mianraí a bhfuil carbónáit nádúrtha ann. Tá an buidéal déanta de ghloine geal bán, a roghnaíodh de bharr a thrédhearcachta arda. Cruthaíonn dath gorm an lipéid scáileanna boga gorma laistigh den ghloine. Tagraíonn an fhoirm neamhshiméadrach agus na cruthanna orgánacha do réigiún Empordà, áit a bhfuil na carraigeacha creimthe ag gaoth na tramontana. Ag brath ar an dearcadh, taispeánann céimseata an bhuidéil roinnt cruthanna éagsúla. Cabhraíonn an muineál fada le sruth an uisce agus déanann sé an buidéal éasca le hiompar. Tá trastomhas 65 milliméadar agus airde 220 milliméadar sa bhuidéal.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Vilajuiga Lightly Sparkling Water Buidéal Uisce Mianraí Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Vilajuiga Lightly Sparkling Water Buidéal Uisce Mianraí ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Vilajuiga Lightly Sparkling Water Buidéal Uisce Mianraí a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Unique, rare, and singular, a naturally carbonated mineral water (no added carbon dioxide). The shape becomes simple, discreet and at the same time innovative. Due to the pureness and the high transparency of the glass and the blue of the label, it slightly makes some blue shades in the bottle. Thanks to its geometry, depending from which perspective you look at the bottle, you perceive several shapes.
Dimensions & Packaging: Diameter: 65mm / Height: 220mm
Tags: Vilajuiga, Water, Bottle, Beverage, Drinks, Packaging, Product
Production Technology: The material is 100% white glass, pure transparency.
Short and limited production.
Bottle produced in Italy and labeled in Catalonia.
Design Challenge: The hardest part of this project was creating a link between the new brand, Vilajuiga and the owner brand, Grifols. Grifols is a pharmaceutical company that has as their values the quality and safety of their products, also its brand color blue. So we had to create a packaging that reflects this pharmaceutical pureness and quality. So we selected 100% white glass, for its impeccable transparency. Also, in the two bigger bottles, we introduce Grifols blue brand color in the inner part of the label. This had two main ideas, to make Grifols even more part of the brand, and also to make some blue shades in the bottle.
Research: Historical research, water quality, type of materials, forms, environment, etc. The objective was to understand the 100 years of the company and the new owner capabilities. The participants where technicians, cooks, elderly town citizens, etc. The result was the new bottle, accepted for all, the consumers, the new owners, the cooks, the society.
Inspiration: The design stands out for its asymmetry and the organic shapes that show its "Emporda" origin. The changing geological environment and the territory modelled by the tramuntana wind, with rocks eroded, has inspired the bottle design.
Project Duration: The project started in 2018 in Catalonia, Spain and finished in 2020 in Catalonia, Spain.
Operation Flow: The long neck of the bottle makes the water flow impeccably and helps the professionals because it's perfect for carrying many bottles at the same time. Also, its heaviness helps them when the bottles are on a tray. In this product the real benefit comes from the product itself. Vilajuiga water was catalogued as a medicinal water. The label and the pure transparent glass want to reflect these characteristics.
Patents: Design number: 004677474-0001, Class number 09.01, Owner ID number 884150.
Team Members: David Grifols,
David Roselló.
Image Credits: Design number 004677474-0001
Owner ID number 884150