Mountain Tea Pacáistíocht Tae by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 Duais Airgid A' Design Award in Dearadh Pacáistíochta Competition Category.
AirgeadPacáistíocht· 2021
Mountain Tea Pacáistíocht Tae
by Xianfeng Wu
Duais Airgid A' Design Award Winner in Pacáistíocht Category
Verified Award Winner
Verify Award Status for #123305The Design
About Mountain Tea Pacáistíocht Tae
Is dearadh pacáistithe é Mountain Tea le haghaidh cácaí tae fáiscthe. Cuirtear gach cáca tae i bhfilleadh amhail milseán, rud a fhágann go bhfuil an tae níos éasca le húsáid agus a thugann cuma nua-aimseartha dó. Úsáideann an filleadh páipéar lámhdhéanta atá neamhdhíobhálach don chomhshaol, ag leanúint seanfhoirm pacáistithe ar bhealach nua. Coinníonn an dearadh ceithre phacáiste neamhspleácha ar féidir iad a chomhcheangal in aon phictiúr iomlán amháin ar an tseilf. Léiríonn an léaráid duilleoga tae, crainn tae agus ainmhithe neamhchoitianta Xishuangbanna in Yunnan na Síne, áit a bhfástar an tae. Tomhaiseann an pacáiste 280 ar 205 ar 70 milliméadar.
The Recognition
About the Duais Airgid A' Design Award
Bhuaigh an dearadh Mountain Tea Pacáistíocht Tae Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Mountain Tea Pacáistíocht Tae ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Mountain Tea Pacáistíocht Tae a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Different from traditional Chinese tea packaging, tea cake is wrapped like candy, which is more convenient in use and fashionable in vision.
- Dimensions & Packaging
- 280mmX205mmX70mm
- Tags
- Tea packaging, tea cakes, original, environmentally friendly, tea tree
- Production Technology
- Tea cake is wrapped with environmental protection hand-made paper, and then superimposed together, which is the inheritance of the ancient packaging form and an innovation.
- Design Challenge
- In the process of product proofing and production, there are also many obstacles, because some of them are completed by hand, and there are some difficulties in the assembly process. Through close communication with the manufacturer in the later stage, the final product can be perfectly presented, and the market feedback is good.
- Research
- In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.
- Inspiration
- This tea is produced in Xishuangbanna, an ethnic minority region in Yunan Province of China. Xishuangbanna is Chinese only tropical rain forest nature reserve, with favorable natural ecological preservation and various rare animals and plants. Xishuangbanna is renowned for tea both in China and abroad.
Looking at the tea leaf on the external packing, people feel a moving original scene, where local representative rare animals are in thearborescens tree, vivid and natural. - Project Duration
- The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
- Operation Flow
- Four independent packaging, can be combined into a complete picture, product shelf display effect is outstanding, also reflects the growth of this tea regional cultural background.
- Team Members
- Wu Xianfeng
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