Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2021 Duais Cré-umha A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Sienna Monroe Pacáistíocht Cosmaidí le Ricci Williams.
Cré-umhaPacáistíocht· 2021
Sienna Monroe Pacáistíocht Cosmaidí
Cliant: Summerhouse Collective
Buaiteoir an ghradaim Duais Cré-umha A' Design Award sa Chatagóir Pacáistíocht
Buaiteoir Gradaim Fíoraithe
Fíoraigh Stádas Gradaim do #124404An Dearadh
Maidir le Sienna Monroe Pacáistíocht Cosmaidí
Is í Sienna Monroe aitheantas branda agus pacáistíocht do líne cosmaidí atá bunaithe ar phlandaí agus saor ó chruálacht ainmhithe. Feidhmíonn an bosca bronntanais mar bhosca seolta d'orduithe ar líne freisin, rud a laghdaíonn dramhaíl. Tá an bosca déanta as cairtchlár inchomhábhraithe athchúrsáilte gan chlúdach, agus é priontáilte le hincí glasraí. Tá na buidéil déanta as gloine, ábhar is féidir a athchúrsáil arís agus arís eile, agus úsáideann na lipéid páipéar dramhaíola iarthomhaltóra. Bogann patrún priontáilte nádúrtha an clófhoireann trom. Tá sé beartaithe go gcoinneofaí agus go n-athúsáidfí an phacáistíocht tar éis an táirge a bheith úsáidte go hiomlán.
An Aitheantas
Maidir leis an Duais Cré-umha A' Design Award
Bhuaigh an dearadh Sienna Monroe Pacáistíocht Cosmaidí Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Sienna Monroe Pacáistíocht Cosmaidí ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Sienna Monroe Pacáistíocht Cosmaidí riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.
Taobh Thiar den Dearadh
Pacáiste Preasa
Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.
- Airíonna Uathúla
- Sienna Monroe is a conscious cosmetics brand that creates plant-based, cruelty-free beauty products. We created a unique identity, packaging and stationery to fit the brand's ethos and eco-needs. We wanted to ensure that to create protective packaging without being wasteful, reflect the brand's desire to tackle environmental issues at all stages of their product's life cycle and encourage their customers to think twice about their products' re-usability.
- Toisí & Pacáistiú
- Bottles and Packaging are various sizes
Presentation Box is 300 x 300 mm
Cylinder Box is 90 x 90 x 230 mm
Soap is 120 x 30 x 60 mm - Clibeanna
- eco-packaging, brand identity, art direction, beauty, fashion, logotype
- Teicneolaíocht Táirgthe
- To minimize waste, the beauty gift box doubles as a shipping box for online orders. The box is manufactured from recycled un-coated, compostable cardboard stock printed with vegetable inks.
The potion bottles are all made from infinitely recyclable glass and can be recycled repeatedly and still retain their original material integrity. At the same time, the self-adhesive sticker is made from Post-Consumer Waste paper stock. - Dúshlán Deartha
- The most challenging part of this project was to meet the client's brief. They were keen to have something that customers would know without using cliched vegan design cues. The key to achieving this was in adding the natural print pattern to the design. It gave the design some depth in colour, but it also provided a softness juxtaposed nicely with the somewhat harsh typography.
- Taighde
- The client had put together a series of mood boards to give us some ideas regarding the visual direction. This included some initial type treatment concepts for the logo, packaging and layout designs and mood imagery for the photographic renders. We went through three rounds of presentation, from initial concepts through to final idea presentation working closely with the client at each stage.
- Inspioráid
- The client was clear that they wanted an instantly recognizable logotype that was sophisticated and modern but playful and steer away from the script and handwritten lettering often associated with conscious brands.
The photography reflects a specific desire to include natural elements without appearing messy. The shots feature daylight, unfinished walls and draped curtains, while the plinths provide height and depth to the images. - Fad an Tionscadail
- The project was completed in Los Angeles during the summer of 2020.
- Sreabhadh Oibríochta
- The idea is to encourage the user to re-use the packaging by making it feel less like something they would throw away.
Glass bottles can be used more than once, extending the packaging's lifespan far beyond that of the product.
Glass is also non-toxic and does not contain Bisphenol-A and other potentially hazardous chemicals found in plastics. Plastic is made from oil and gas. These are non-renewable resources that will run out eventually.
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