Drunk Bartender Feidhm: Dearadh Pacáistíochta by Bakhtiyar Baimurzayev

Drunk Bartender Feidhm: Dearadh Pacáistíochta by Bakhtiyar Baimurzayev is a highly esteemed winner of the very prestigious 2022 Duais Airgid A' Design Award in Dearadh Pacáistíochta Competition Category.

AirgeadPacáistíocht· 2022

Drunk Bartender Feidhm: Dearadh Pacáistíochta

by Bakhtiyar Baimurzayev

Client: Bakhtiyar Baimurzayev

Duais Airgid A' Design Award Winner in Pacáistíocht Category

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Colors

The Design

About Drunk Bartender Feidhm: Dearadh Pacáistíochta

Is dearadh pacáistíochta é Drunk Bartender do shraith cócaeleanna alcólacha clasaiceacha. Cuirtear an dearadh i bhfeidhm ar channa stáin caighdeánach a bhfuil toilleadh 330 millilítear ann. Cuireann gach canna ainm cócaeleach chlasaicigh i láthair ar bhealach litriúil, trí léaráidí grafacha greannmhara. Tá sé i gceist ag na heilimintí grafacha cabhrú leis na cannaí seasamh amach ar an tseilf agus aird na gceannaitheoirí a mhealladh. Bíonn cuma shimplí agus chosúil ar go leor deartha do dheochanna clasaiceacha, agus mar sin roghnaíodh teanga amhairc nua-aimseartha. Léiríonn Drunk Bartender gur féidir deochanna clasaiceacha a chur i láthair i stíl nua-aimseartha freisin.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Drunk Bartender Feidhm: Dearadh Pacáistíochta Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Drunk Bartender Feidhm: Dearadh Pacáistíochta ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Drunk Bartender Feidhm: Dearadh Pacáistíochta a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The creation of a series of designs for classic alcoholic cocktails in a modern style using graphic elements to make them stand out on the shelf and draw the attention and to show that the classics can also be modern by means of comical graphic illustrations.
Dimensions & Packaging: A tin can: 330 ml
Tags: packaging design, can, professional, cocktails
Production Technology: It is a standard tin can.
Design Challenge: The main challenge was to present classic in the modern way that would be attractive for the consumers.
Research: The market research was aimed to find and create the design that would stand out from competitors and attract the attention of potential buyers.
Inspiration: Boring and trivial designs for a classic series of alcoholic beverages that do not attract the consumers' attention was the inspiration to find new modern images for creating the design for classic and conservative alcoholic beverages.
Project Duration: August, 2020 Location: Kazakhstan
Operation Flow: Having learned the history of each name of the cocktails, having perceived it, we decided to depict their names in the design itself in a literal way.
Team Members: Designer: Bakhtiyar Baimurzayev
Image Credits: All images Credits to Bakhtiyar Baimurzayev