Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2022 Duais Óir A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Freeze Dried Pacáistiú Caife le Shanghai Yuanshang Culture Communication Co., Ltd..
ÓrPacáistíocht· 2022
Freeze Dried Pacáistiú Caife
le Shanghai Yuanshang Culture Communication Co., Ltd.
Cliant: Huzhou Jinnuokang Health Technology Co., Ltd.
Buaiteoir an ghradaim Duais Óir A' Design Award sa Chatagóir Pacáistíocht
Buaiteoir Gradaim Fíoraithe
Fíoraigh Stádas Gradaim do #134719An Dearadh
Maidir le Freeze Dried Pacáistiú Caife
Is dearadh pacáistithe caife é Freeze Dried a cruthaíodh do mhargadh tomhaltóirí óga. Cuireann an pacáistiú cuma nua-aimseartha le chéile le gnéithe de chultúr traidisiúnta na Síne. Tá an coincheap amhairc bunaithe ar na cúig dhúil: ór, adhmad, uisce, tine agus cré, agus úsáidtear dathanna traidisiúnta na Síne ann. Coinníonn canna mór roinnt cannaí níos lú, sa chaoi go bhfuil an tacar éasca le stóráil agus le hiompar. Is féidir gach canna beag a athshéalú, rud a chuidíonn le méid an chaife a úsáidtear a rialú. Tá an lipéad seachtrach clóite ar pháipéar brataithe, agus tá na cannaí beaga déanta as polapróipiléin.
An Aitheantas
Maidir leis an Duais Óir A' Design Award
Bhuaigh an dearadh Freeze Dried Pacáistiú Caife Duais Óir A' Design Award, aitheantas thar a bheith clúiteach a bhronntar ar dhearaí den chéad scoth, iontacha agus sármhaithe. Is cruthuithe an-nuálacha, fíorasacha agus drithleacha iad buaiteoirí Óir a léiríonn géiniais, eagna agus máistreacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Freeze Dried Pacáistiú Caife ina aireagán a mholtar go mór, ceannródaíoch agus séadchomharthach a sholáthraíonn luach nach bhfacthas riamh cheana. Is tionscadal iontach, measúil é an dearadh seo a bhuaigh Duais Óir A' Design Award a dhéanann sárleas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Cruthaíonn an dearadh Freeze Dried Pacáistiú Caife mothúcháin dhian mhianta, músclaíonn sé paisean, spreagann sé cruthaitheacht agus cuireann sé draíocht orainn.
Taobh Thiar den Dearadh
Pacáiste Preasa
Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.
- Airíonna Uathúla
- Yuanshang Coffee is a new domestic coffee brand created for young consumers with the key features of "ingenuity", "Quality" and "fashion". To echo the brand theme, the packaging is mainly designed based on young and fashion image, incorporating a lot of popular elements of Chinese traditional culture. So its overall look and texture is unique and fashionable.
- Toisí & Pacáistiú
- Diameter 95mm
Height 130mm - Clibeanna
- Ingenious, Quality, Fashion
- Teicneolaíocht Táirgthe
- [Outer Packaging]
Printed outer label 128g coated paper 4+2 printing+film overlaying +uv
Paper volume, middle layer Kraft paper, inner wall black cardboard
Top 100 screen pvc plastics
[Small Can Packaging]
Technique: injection molding process and printing
Material: polypropylene (PP) - Dúshlán Deartha
- The biggest challenge of the design was the mastery of the craft in the production process. For the outer packaging, it’s hard to keep the integrity of the top plastic sheet fixing and screen printing. While the difficulty for inner small cans lies in the weight control within 0.3g per bottle, and the temperature and pressure is the solution to the shrinkage of pp material after cooling.
- Taighde
- The design team of the work has visited various coffee shops and places where young people gather to study customer preference. The design finds common ground in the interaction between Chinese fashion and western-style coffee, sets up the fashion standard of Chinese brands and shapes the image of domestic Chinese good coffee from taste to image. The packaging caters to the taste and preferences of the young generation.
- Inspioráid
- The packaging is inspired by the concept of "five elements" in Chinese traditional culture, namely "gold, wood, water, fire and earth". It is integrated with Chinese traditional colors. Along with cans of different sizes, the packaging is delicate and eye-catching.
- Fad an Tionscadail
- The project started in Shanghai in November 2020 and ended in May 2021.
- Sreabhadh Oibríochta
- The most outstanding advantage of this packaging design is its visual recognition and convenience in carrying and storage. The unique packaging of large and small cans with the traditional colors can easily catch attention, whether it is placed on supermarket shelves or coffee trucks. The secondary sealing of small package is impressive, which is easy to carry and control the dosage. Large cans are for convenient for storage and can also adapt to common home styles.
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