Buenandanza Pacáistíocht Ola Olóige by Antonio Cuenca

Buenandanza Pacáistíocht Ola Olóige by Antonio Cuenca is a highly esteemed winner of the very prestigious 2022 Duais Cré-umha A' Design Award in Dearadh Pacáistíochta Competition Category.

Cré-umhaPacáistíocht· 2022

Buenandanza Pacáistíocht Ola Olóige

by Antonio Cuenca

Client: Buenandanza

Duais Cré-umha A' Design Award Winner in Pacáistíocht Category

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Verified Award Winner

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Colors

The Design

About Buenandanza Pacáistíocht Ola Olóige

Is dearadh pacáistíochta é Buenandanza le haghaidh ola olóige. Feictear go bhfuil dhá chraiceann ar an mbuidéal: gloine dhorcha ghorm dhomhain agus lipéad páipéir bháin atá fillte timpeall air. Baineann an ton dorcha gorm le ciúnas agus le suaimhneas, agus tugann an lipéad bán a bhfuil uigeacht ann cuma nádúrtha dó. Meabhraíonn siombailí ciorcail agus triantáin, curtha i bhfeidhm le stampáil óir, duilleog bhiorach na holóige agus cruth ubhchruthach na holóige féin. Léiríonn na cruthanna cruinne agus an ghloine tiubh cáilíocht ard. Cuireann an ghloine thíontáilte teimhneach bac ar an solas agus cuidíonn sí leis an ola a chaomhnú. Cuireann caidhp neamh-shileach, nach féidir a athlíonadh, an bailchríoch ar an mbuidéal beag daingean seo.

The Recognition

About the Duais Cré-umha A' Design Award

Bhuaigh an dearadh Buenandanza Pacáistíocht Ola Olóige Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Buenandanza Pacáistíocht Ola Olóige ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Buenandanza Pacáistíocht Ola Olóige riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The bottle seems to have two skins: the blue colour of the packaging and the white wrap-around label. These finishes provide a pleasant and warm drinking experience. The rounded shapes of the bottle and the thickness convey quality.
Dimensions & Packaging: 100 x 57 x 176 mm. 500ml capacity. Glass and label
Tags: packaging, design, package, branding
Production Technology: Tinted glass, paper label and stamping.
Design Challenge: The challenge was to open up to a target that seeks to connect with a more conscious rhythm of life in a frenetic world that is disconnected from its own essence. It is intended to connect with consumers who seek to live in a calmer and more contemplative way. The design had to stand out from the traditional brands in the oil sector and communicate Goodwill in simple terms. Two types of finishes are used to broaden the user experience: tinted glass bottle and textured paper label.
Research: In order to emphasise the concept, a deep dark blue colour was employed, a tone which is associated with serenity. The pourer bottle cap of that same colour is used to lengthen the packaging. The label was designed white to give a more natural look. The symbols represent the possibilities in life that come up when freeing oneself from preconceived ideas. Both the circle and the triangle are inspired by the pointy shape of olive leaves and the oval shape of olives, with a touch of gold to enhance the distinctive character. The muted colour palette, the composition and the label aim to create visual harmony.
Inspiration: The inspiration comes from the aim to live day by day, making your own way, freeing yourself from preconceived ideas and opening yourself to experience.

The idea symbolises serenity, balance and simplicity, all summed up in a unique claim: the lived experiences. The name is a key part in conveying that idea. The characteristics balanced, restrained, modest and intriguing, are qualities which stand out in the design and how it should be perceived.
Project Duration: The project started in november 2021 in Ubeda and finished in january 2022.
Operation Flow: The bottle is small and robust, easy to use with a non-drip, non-refillable DOP cap. The opaque and tinted glass prevents light from penetrating and thus facilitates the conservation of the oil.