Shede Spirit Oriental Wisdom Pacáistíocht Biotáillí le Songbai Wang, Yao Wu and Xuan’ang Pu

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2024 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Shede Spirit Oriental Wisdom Pacáistíocht Biotáillí le Songbai Wang, Yao Wu and Xuan’ang Pu.

AirgeadPacáistíocht· 2024

Shede Spirit Oriental Wisdom Pacáistíocht Biotáillí

le Songbai Wang, Yao Wu and Xuan’ang Pu

Cliant: Shede Spirits Co., Ltd

Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Pacáistíocht

44,351

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #152685

Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Shede Spirit Oriental Wisdom Pacáistíocht Biotáillí

Is bosca bronntanais é Shede Spirit Oriental Wisdom a cruthaíodh do tháirge biotáillí Síneach. Nascann an dearadh an branda le Weiqi, an cluiche cláir ar a dtugtar Go freisin. Tá na buidéil bhiotáillí múnlaithe ar nós clocha dubha agus bána Weiqi, agus tá na foirmeacha cruinne compordach le coinneáil sa lámh. Nuair a osclaítear an bosca, nochtar cluiche clasaiceach Weiqi i bhfoirm ghrafach. Tá babhlaí do chlocha Weiqi agus clár Weiqi san áireamh, ionas gur féidir an cluiche a imirt agus na biotáillí á mblaiseadh. Tá an bosca déanta as clár rocach páipéir kraft chun dramhaíl ábhair a laghdú.

An Aitheantas

Maidir leis an Duais Airgid A' Design Award

Bhuaigh an dearadh Shede Spirit Oriental Wisdom Pacáistíocht Biotáillí Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Shede Spirit Oriental Wisdom Pacáistíocht Biotáillí ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Shede Spirit Oriental Wisdom Pacáistíocht Biotáillí a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: The cultural and creative spirits product launched by Shede comes in a gift box themed on the association between the brand connotation of Shede Spirits and the culture of Weiqi, also called Go. This packaging design aims to carry forward Chinese wisdom, and to promote the cultural combo of Weiqi and spirits. Provided with the spirits bottles styled after Weiqi stones, complimentary Weiqi stone bowls and Weiqi board, users can play Weiqi with friends while savoring the spirits with relish.
Toisí & Pacáistiú: 312mm*312mm*142mm
Clibeanna: Shede Spirits, Spirits Packaging, Weiqi Culture, Interactive Weiqi Game, Environmentally Friendly Materials
Teicneolaíocht Táirgthe: The kraft paper used to make this corrugated box is environmentally friendly, and conducive to reducing resource waste. Not only does this material selection add environmental values to the whole packaging, but it also puts social responsibility at the forefront of the design philosophy.
Dúshlán Deartha: To externalize the cultural combo of Weiqi and spirits, this packaging sheds the stereotypical forms on the market. The spirits bottles, creatively modeled after black and white Weiqi stones, exude an air of Oriental elegance. The complimentary Weiqi stone bowls and Weiqi board add some playability to the box, allowing users to play Weiqi while enjoying the prime spirits. This approach offers users an emotionally interactive experience, which will in turn deepen their impression of the brand.
Taighde: Rooted in traditional Chinese culture, Shede Spirits and Weiqi are the two gems of Chinese wisdom shining over years. The goal set for this design is to promote Oriental culture and appeal consumers to protect and experience the quintessence of Chinese culture. Moreover, this packaging design reveals the intrinsic association between Shede Spirits and Weiqi, helping upgrade this spirits product into a renowned one with profound cultural connotation whilst boosting the brand development strategy.
Inspioráid: Shede Spirits and Weiqi are intimately related, although they are in different realms. One of the most important rules in playing Weiqi is focusing on the big picture, which requires exchanging small sacrifices for greater value. This mindset is consistent with the dialectical nexus between abnegation and obtainment, which is also the wisdom valued by Shede Spirits. Inspired by this association, the packaging fully incorporates the Weiqi game, endowing the product with unique cultural value.
Fad an Tionscadail: The design and development of this project started in Chengdu, Sichuan Province, China, in September, 2022. It will be introduced to Chinese market in October, 2023.
Sreabhadh Oibríochta: When the box is opened, users will be greeted by a classic Weiqi game in a graphic form, brimming with a unique and culturally rich vibe. The spirits bottles are styled after black and white Weiqi stones, which are rounded, sleek, and therefore comfortable to hold. This box also comes with complimentary Weiqi stone bowls and Weiqi board, whereby users can play Weiqi and get a glimpse into its spiritual core over a glass of spirits.
Baill Foirne: Songbai Wang,
Yao Wu,
Xuan’ang Pu