Moon and Chess Feidhm Bhunúsach: Pacáistíocht Cácaí Gealaí le Chen Di and Sun Sheng

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2024 Duais Iarainn A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Moon and Chess Feidhm Bhunúsach: Pacáistíocht Cácaí Gealaí le Chen Di and Sun Sheng.

IarannPacáistíocht· 2024

Moon and Chess Feidhm Bhunúsach: Pacáistíocht Cácaí Gealaí

le Chen Di and Sun Sheng

Cliant: Jiangsu Huani Cultural and Creative Group Co., Ltd.

Buaiteoir an ghradaim Duais Iarainn A' Design Award sa Chatagóir Pacáistíocht

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Buaiteoir Gradaim Fíoraithe

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Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Moon and Chess Feidhm Bhunúsach: Pacáistíocht Cácaí Gealaí

Téacs an Leabhair: Is bosca bronntanais cácaí gealaí é Gealach agus Ficheall a cruthaíodh d'Fhéile Lár an Fhómhair. Cuimsíonn an phacáistíocht móitífeanna ón bpéintéireacht Shíneach Suzhou Rathúil in éineacht le cultúr na fichille. Is é gorm an phríomhdhath, agus é curtha in oiriúint le horáiste, línte míne agus patrúin mhionsonraithe. Osclaíonn an bosca seachtrach amach ina bhord, agus cuirtear an bosca inmheánach ar a bharr chun tae a fhreastal. Ag iompú barr an bhoird thart, nochtar clár fichille, áit ar féidir na foirne fichille a leagan amach le haghaidh cluiche. Laghdaíonn ábhair in-athchúrsáilte agus cóireáil dhíonach ar uisce an dramhaíl. Tomhaiseann an bosca 30 faoi 20 faoi 5 chentiméadar.

An Aitheantas

Maidir leis an Duais Iarainn A' Design Award

Bhuaigh an dearadh Moon and Chess Feidhm Bhunúsach: Pacáistíocht Cácaí Gealaí Duais Iarainn A' Design Award, aitheantas gradamach a bhronntar ar dhea-dhearaí a chomhlíonann na riachtanais ghairmiúla agus thionsclaíocha a bhíonn á n-éileamh ó chruthuithe a ndearnadh go maith iad. Léiríonn buaiteoirí Iarainn scil mhór, speisialtóireacht ard, tuiscint saineolaí agus cumas cruthaitheach a gcruthaitheoirí. Táthar ag súil go mbeidh an dearadh Moon and Chess Feidhm Bhunúsach: Pacáistíocht Cácaí Gealaí ina chruthú a bhfuil an-mheas air, a n-ardaítear agus a ghráitear atá praiticiúil agus nuálach. Comhtháthaíonn an dearadh seo a bhuaigh Duais Iarainn A' Design Award na cleachtais is fearr sa tionscal agus tá saintréithe teicniúla inniúla aige nasctha le heolas agus le tallann. Tá meas ar an dearadh Moon and Chess Feidhm Bhunúsach: Pacáistíocht Cácaí Gealaí as a dhúthracht agus dearadh é chun feabhsuithe cáilíochta beatha a sholáthar a chabhraíonn leis an domhan a dhéanamh ina áit níos fearr.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: Moon and Chess is a uniquely designed and exquisitely crafted Mid-Autumn Festival gift box. It combines traditional Chinese elements with modern design concepts, presenting an elegant and delicate feel. The packaging features vibrant colors, with prosperity blue as the main tone, complemented by lively and bright orange, creating a fresh and lively atmosphere. The overall packaging boasts smooth lines and exquisite patterns.
Toisí & Pacáistiú: Length:30cm
Width:20cm
Height:5cm
Clibeanna: Revitalizing traditional culture, people-oriented, reunion and companionship, functionality, sustainability.
Teicneolaíocht Táirgthe: Additionally, this packaging reflects the practice of environmental protection, reducing environmental pollution and waste through overall waterproof treatment and the use of recyclable materials.
Dúshlán Deartha: In the context of sustainable development in the new era, how to reasonably design people-centric products?
Solution: In line with the Mid-Autumn Festival's theme of "reunion," we propose incorporating the traditional Chinese game of "Chess" into the overall product design. A series of integrated designs were carried out, focusing on using "packaging" as a carrier. Through deconstruction, disassembly, and reassembly, the packaging becomes another product itself. Whether it's the fun collaboration during the assembly process or the chess game under the moonlight after completion, it reflects the core philosophy of the product - "Revitalize traditional culture, people-oriented, reunion and companionship."
Taighde: Moon and Chess packaging inherits and promotes traditional Chinese culture. By incorporating the traditional Prosperous Suzhou and chess culture into the packaging design, people can gain a deeper understanding and appreciation of the charm and value of Chinese traditional culture. Furthermore, this packaging brings a unique culinary experience, allowing people to not only savor delicious food but also experience the unique charm of traditional culture.
Inspioráid: The design inspiration for Moon and Chess comes from the famous Chinese painting Prosperous Suzhou and chess culture. By combining these two elements, the designer aims to integrate traditional cultural elements with modern aesthetics, creating a unique visual effect. Meanwhile, Prosperous Suzhou depicts the flourishing period of Suzhou in ancient times. It not only showcases the bustling markets of Suzhou but also vividly presents rich contents representing Suzhou culture, such as imperial examinations, traditional Chinese opera and music, wedding customs, and garden art, etc.
Fad an Tionscadail: Time: 20230601-20230920
Address: Suzhou
Sreabhadh Oibríochta: The highlight of Moon and Chess lies in its combination of table and chessboard functionalities. By disassembling and combining from different dimensions, the overall interactivity and fun of the gift box are enhanced. When people open the packaging, they can place the inner box on top of the unfolded outer box, creating a table for enjoying tea. When flipping the tabletop, users can arrange the chess pieces on it and begin an exciting game of chess playing. This design not only increases the practicality of the packaging but also provides people with more interactive and entertaining ways to enjoy the product.
Paitinní: none
Baill Foirne: Qi Bin
Chen Di
Zheng Qi
Zhao Qingqing
Creidiúintí Íomhá: Image #1: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #2: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #3: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #4: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #5: Photographer Chen Di, Sun Sheng, Variations, 2023.