Starka Wildside Dearadh Buidéil agus Lipéid by Asta Kauspedaite

Starka Wildside Dearadh Buidéil agus Lipéid by Asta Kauspedaite is a highly esteemed winner of the very prestigious 2024 Duais Airgid A' Design Award in Dearadh Pacáistíochta Competition Category.

AirgeadPacáistíocht· 2024

Starka Wildside Dearadh Buidéil agus Lipéid

by Asta Kauspedaite

Client: MV Group

Duais Airgid A' Design Award Winner in Pacáistíocht Category

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Colors

The Design

About Starka Wildside Dearadh Buidéil agus Lipéid

Tá ball nua ag an teaghlach Starka, atá bunaithe ar thraidisiún doimhreatha - an Starka Wildside dána óg. Saothraithe thar na haoiseanna, cuireadh leis na saintréithe blasúla anois le hiarchlas gan choinne na sméar fhiáin. Ag fanacht laistigh de chríoch na ndeochanna traidisiúnta, tá sé mar aidhm ag dearadh an phacáistithe don táirge seo séideog aeir úir a chur in iúl sna físeáin freisin. D'iompaigh an carachtar corr bháin, atá anois ina shiombail den teaghlach Starka, ina chuma speisialta óg an uair seo.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Starka Wildside Dearadh Buidéil agus Lipéid Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Starka Wildside Dearadh Buidéil agus Lipéid ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Starka Wildside Dearadh Buidéil agus Lipéid a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The "Starka" family, which is based on deep-rooted tradition, has a new member. The youthfully daring "Starka Widside". Cultivated over the ages, the flavor characteristics have now been complemented by the unexpected aftertaste of wild blackberries.
Dimensions & Packaging: Capacity: 500 ml. Dimensions: 80 (w) x 51 (d) x 235 (h) mm.
Tags: Lithuanian, Starka, wild, stork, ethnographic, design, MV GROUP, Stumbras, Studija Creata
Production Technology: Glass bottle. Flexo printing.
Design Challenge: The stork character, which has become a symbol of the Starka family, required a special youthful appearance this time. Traditionally fashioned in the style of old etchings. Only this time, he is a youthful, wild traveller. His wind-blown hair and the details of his outfit make it clear that he knows his way around the modern world.
Research: Staying within the territory of traditional beverages, the design of the packaging for this product aims to convey a gust of fresh air in the visuals as well. Bolder color combinations are used to reveal the taste qualities. The foil elements glimmer with a rarer copper shade.
Inspiration: Everyone has something wild, unique and special hidden deep inside. Dare to discover your secret character. Face your wild side.
Project Duration: Stumbro Starka Wildside was updated in 2023.
Operation Flow: With its unexpected form, "Starka Wildside" is inviting you to experience more, in a bolder, more real way.
Image Credits: Edgaras Marozas (http://www.krop.com/edgarasmarozas/)