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Grace Flow Protein Boost Príomhfheidhm: Pacáistiú Buidéal Deochanna by Jeff Wu

Grace Flow Protein Boost Príomhfheidhm: Pacáistiú Buidéal Deochanna by Jeff Wu is a highly esteemed winner of the very prestigious 2025 Duais Cré-umha A' Design Award in Dearadh Pacáistíochta Competition Category.


Cré-umhaPacáistíocht· 2025

Grace Flow Protein Boost Príomhfheidhm: Pacáistiú Buidéal Deochanna

by Jeff Wu

Duais Cré-umha A' Design Award Winner in Pacáistíocht Category

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Verified Award Winner

Verify Award Status for #164480

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The Design

About Grace Flow Protein Boost Príomhfheidhm: Pacáistiú Buidéal Deochanna

Téacs Leabhair: Is dearadh pacáistithe buidéil é Grace Flow Protein Boost do dheoch fheidhmiúil ardphróitéine atá dírithe ar dhaoine óga a bhfuil dúil acu i gcorpaoiliúint. Is féidir an próitéin leachtach a oscailt agus a ól láithreach, gan aon mheascadh a bheith ag teastáil mar a bhíonn le púdar próitéine. Cuireann an phríomhghné amhairc an carachtar Sínise don fhocal "fionnuar" le hainm an bhranda i litreacha Laidine, agus roinneann an dá cheann stróic choitianta. Tá muineál an bhuidéil deartha ar chruth hanla, agus léiríonn éagsúlachtaí datha na blastanna éagsúla. Tá an buidéal déanta as PET trí mhúnlú séidte sínte, agus clúdaíonn scannán craptha teasa i ndath miotalach an corp iomlán.

The Recognition

About the Duais Cré-umha A' Design Award

Bhuaigh an dearadh Grace Flow Protein Boost Príomhfheidhm: Pacáistiú Buidéal Deochanna Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Grace Flow Protein Boost Príomhfheidhm: Pacáistiú Buidéal Deochanna ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Grace Flow Protein Boost Príomhfheidhm: Pacáistiú Buidéal Deochanna riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design extracts the brand name, where "cool" is a visual symbol representing the unique brand proposition of youth fashion. The combination of the Chinese character "Cool" and the English brand name "PICKICK" forms the main visual element, with the strokes of "Cool" and the English letter "P" co drawing. The bottle design has added a handle for the neck and color differentiation to enhance taste. The overall neck design of the bottle body has increased its recognizability.
Dimensions & Packaging
1/2length:186.35mm
surface area:28725mm2
stability angle:18.67°
gravity center:69.4mm
Tags
GraceFlow Protein Boost
Production Technology
Outer bottle: PET, stretch blow molded.
Bottle labeling process: Metal colored heat shrink film, fully wrapped form.
Design Challenge
This is a new brand. How to expand the brand's popularity, how to cater to young fitness people in the packaging, how to make the packaging more attractive and functional, how to make the packaging more social, and how to let consumers share the packaging through the Internet are the problems we need to solve.
So we increase the recognition of packaging through simple opposite sex design, combine products with brand names through symbol design, and increase brand influence.
Research
Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
Inspiration
For the product, this is a high protein functional beverage, mainly aimed at young fitness enthusiasts, with a unique and trendy design.
For brands, "Pinku" is a new brand. To highlight the brand name and expand its influence, the design needs to be associated with the brand. Therefore, a design combining the Chinese character "ku" in the brand name with the English brand name was extracted.
Project Duration
The project will start in March 2024, the design will be finalized in July 2024, and the product will be launched in September 2004
Operation Flow
Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
Team Members
Jeff Wu
Juan ying Zheng
George Zhang
qiong Wu
chen Li
Image Credits
Design agency:Beijing Perfect Point Design
Design Director:Jeff Wu

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