Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2025 Duais Cré-umha A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Coffee Wave Mála Caife le ABC Design Communication.
Cré-umhaPacáistíocht· 2025
Coffee Wave Mála Caife
Cliant: Kyma Coffee Grinder’s
Buaiteoir an ghradaim Duais Cré-umha A' Design Award sa Chatagóir Pacáistíocht
Buaiteoir Gradaim Fíoraithe
Fíoraigh Stádas Gradaim do #168188An Dearadh
Maidir le Coffee Wave Mála Caife
Cuireann pacáistiú caife scagaire Coffee Wave dearadh i láthair a mheallann an tsúil, go háirithe i measc lucht féachana níos óige. Faoi thionchar aeistéitice surrialach, tugann sé eilimintí dubha agus bána le chéile le teicnící dána blocála datha chun comhdhéanamh físeach ar leith a chruthú. Tugann meascán codarsnachta agus mionsonraí bríomhara mothú dinimiciúil don phacáistiú, rud a fhágann go bhfuil sé níos tarraingteach ó thaobh amhairc de. Tá sé mar aidhm ag an gcur chuige dearaidh seo nasc a chruthú le tomhaltóirí, ag tabhairt cuireadh dóibh an branda agus a fhéiniúlacht a iniúchadh.
An Aitheantas
Maidir leis an Duais Cré-umha A' Design Award
Bhuaigh an dearadh Coffee Wave Mála Caife Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Coffee Wave Mála Caife ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Coffee Wave Mála Caife riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.
Taobh Thiar den Dearadh
Pacáiste Preasa
Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.
- Airíonna Uathúla
- The Coffee Wave filter coffee packaging design sets itself apart from other coffee brands. It evokes curiosity and intrigue, capturing the attention of younger audiences with its surrealistic and steampunk-inspired aesthetics. The design masterfully merges black and white elements with bold colour blocking techniques, creating a visually dynamic and engaging experience. This innovative design invites consumers to explore and connect with the brand making Coffee Wave a memorable choice.
- Toisí & Pacáistiú
- Width 98mm x Depth 60mm x Height 180mm
- Clibeanna
- coffee wave, filter coffee, coffee bag, coffee bag design, futuristic retro design
- Teicneolaíocht Táirgthe
- The material used was a metallic bag. We used white layers to reduce the levels of the metallic effect topically and also we used glossy spot uv, to stress elements such as the balloon, the hat, the eye etc.
- Dúshlán Deartha
- The key challenge in designing the Coffee Wave packaging lay in harmoniously combining diverse images and elements to create a cohesive visual narrative. The goal was to ensure that each element complemented the others, ultimately forming a design that captivates and intrigues. This thoughtful assembly transformed the packaging into a unique storytelling canvas, reflecting the brand's innovative spirit and artistic vision.
- Taighde
- The designs creative approach embraces visual disruption and originality. Extensive research was conducted to understand the preferences and behaviours of the target audience, leading to the creation of a collage of disparate objects. This innovative design strategy led to a logo and packaging that engages consumers by inviting them to explore and decipher the connections between the various depicted elements.
- Inspioráid
- The packaging features a retrofuturistic aesthetic. The illustrations on the coffee bag evoke a sense of wonder, blending fiction elements with industrial motifs. The central figure symbolises the fusion of human ingenuity and artistic imagination. The surrounding gears, pipes, and abstract shapes create a visual narrative that mirrors the complexity and richness of the coffee inside. The bold use of colour and texture grabs attention, and reflects the superior craftsmanship of the brand.
- Fad an Tionscadail
- The project started in April 2022 in Athens and finished in November 2023 in Athens.
- Sreabhadh Oibríochta
- The exterior of the packaging features a smooth touch, enhancing the tactile appeal while ensuring the product inside is well-protected. The packaging utilises flexible material for easy storage and features a sealing mechanism to ensure prolonged freshness of the product.
- Baill Foirne
- Kornilios Nikolaidis, Andromachi Kakava
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