Planetarium Earraí Cultúrtha agus Cruthaitheacha le Alan Guo

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2025 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Planetarium Earraí Cultúrtha agus Cruthaitheacha le Alan Guo.

AirgeadPacáistíocht· 2025

Planetarium Earraí Cultúrtha agus Cruthaitheacha

le Alan Guo

Cliant: Beijing Planetarium

Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Pacáistíocht

20,692

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #172225

Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Planetarium Earraí Cultúrtha agus Cruthaitheacha

Tá an buidéal teirmeach seo mar chuid de shraith táirgí níos leithne a chuimsíonn stampaí, leabharmharcanna, téipeanna, málaí iompair agus míreanna eile. Spreagtha ag spásairí, cuireann na dearaí tuiscint ar neamhmheáchan in iúl agus déanann siad iniúchadh ar an gcaidreamh idir an chine daonna agus an cruinne. Ó chupán tumtha i spás atá ag luascadh san aer go dtí mála iompair ina bhfuil lámh ag coinneáil líne saoil spásaire, léiríonn gach táirge scéalaíocht shamhlaíoch. Tá sé mar aidhm ag an mbailiúchán fiosracht an phobail faoin gcosmas a spreagadh agus dearcadh réasúnach machnamhach ar ionad an chine dhaonna laistigh de a chur chun cinn.

An Aitheantas

Maidir leis an Duais Airgid A' Design Award

Bhuaigh an dearadh Planetarium Earraí Cultúrtha agus Cruthaitheacha Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Planetarium Earraí Cultúrtha agus Cruthaitheacha ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Planetarium Earraí Cultúrtha agus Cruthaitheacha a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: This series of cultural products, featuring astronauts as its central theme, explores the relationship between humanity and the universe. By combining space exploration with reflections on the connection between humans and Earth, the design stands out. It inspires curiosity about astronomy and encourages a deeper understanding of our relationship with nature and the cosmos, fostering a correct worldview and cosmic perspective. The unique fusion of art, science, and philosophy distinguishes it from traditional designs.
Toisí & Pacáistiú: 25*40cm Inflatable bag, Screen printing
Clibeanna: Planetarium, Cultural and Creative Merchandise, Universe
Teicneolaíocht Táirgthe: Inflatable bag,Screen printing, Put the screen-printed thermos cup into the bag, Visually increases the floating feeling of astronauts
Dúshlán Deartha: In this design project, the client smoothly approved our proposal. The biggest challenge, however, was turning the concept into tangible, marketable products.

To ensure the practicality of our ideas, we personally purchased and tested various drawstring bags with different materials and sizes to find the most suitable option for the vacuum flask packaging.

Additionally, since this was not a single product but a series developed for the entire planetarium, we had to coordinate with multiple suppliers. This involved sorting out key factors such as materials, dimensions, and pricing for each product.

For a graphic design studio, managing these production details and cross-functional coordination presented a significant challenge, but it was also a valuable learning experience.
Taighde: This is a cultural and creative project developed for a planetarium. The designer drew inspiration from the Voyager spacecraft’s image of Earth taken from deep space—a tiny blue dot that invites us to rethink the relationship between humans and Earth, and between humanity and the universe.

To convey this perspective, the designer created a series of astronaut-themed cultural products. When visitors imagine themselves as astronauts, they gain a new vantage point from which to understand human existence and the cosmos, helping to form a more grounded worldview and cosmic perspective.

For example, the astronaut-themed tote bag requires the user to grip it tightly—symbolizing the responsibility of holding a partner’s life in one’s hands. The vacuum flask packaging, designed with a floating visual effect, subtly reminds us that something as common as water is not so easily obtained in space.

Through these designs, the project encourages people to reflect on their everyday lives, recognize the preciousness of resources, and develop a deeper appreciation for life itself.
Inspioráid: This collection of cultural products revolves around the astronaut’s perspective, inspired by the famous image of Earth as a tiny, lonely blue dot captured by the Voyager spacecraft. It reflects humanity’s curiosity about the universe and the importance of looking back at our home, Earth. Through astronaut-themed designs, these products aim to ignite interest in astronomy and inspire reflection on our relationship with each other and the planet.
Fad an Tionscadail: This project started in May 2020 and ended in July. It was sold in the planetarium in September and received many positive reviews from consumers.
Sreabhadh Oibríochta: The use of inflatable bags makes the astronauts look more like they are floating, increasing the experience and fun of the audience buying the product.