Léim go dtí an t-ábhar
Chateau Loulan Pacáistíocht Buidéil Fíona le Wen Liu

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2026 Duais Iarainn A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Chateau Loulan Pacáistíocht Buidéil Fíona le Wen Liu.


IarannPacáistíocht· 2026

Chateau Loulan Pacáistíocht Buidéil Fíona

le Wen Liu

Cliant: Shenzhen Oracle Creative Design Co.,Ltd.

Buaiteoir an ghradaim Duais Iarainn A' Design Award sa Chatagóir Pacáistíocht

5,307

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #173417

Dathanna

An Dearadh

Maidir le Chateau Loulan Pacáistíocht Buidéil Fíona

Is dearadh pacáistíochta é Chateau Loulan le haghaidh fíon geal leathmhilis ar bheagán alcóil a tháirgtear sa tSín. Tá an lipéad déanta as miotal le dathú páirteach agus bailchríoch shioctha, agus léiríonn sé an pearsa finscéalach ar a dtugtar Áilleacht Loulan. Cruthaíonn obair phoill, a fuair inspioráid ó theicníc an bháin eitilte i bpeannaireacht na Síne, fuinneog leathréadlonrach a nochtann dath an fhíona istigh. Cuireann stríoca peannaireachta ag bun an bhuidéil tírdhreach fásaigh an fhíonghoirt i gcuimhne. Tá an buidéal 76 faoi 76 faoi 300 milliméadar ar mhéid.

An Aitheantas

Maidir leis an Duais Iarainn A' Design Award

Bhuaigh an dearadh Chateau Loulan Pacáistíocht Buidéil Fíona Duais Iarainn A' Design Award, aitheantas gradamach a bhronntar ar dhea-dhearaí a chomhlíonann na riachtanais ghairmiúla agus thionsclaíocha a bhíonn á n-éileamh ó chruthuithe a ndearnadh go maith iad. Léiríonn buaiteoirí Iarainn scil mhór, speisialtóireacht ard, tuiscint saineolaí agus cumas cruthaitheach a gcruthaitheoirí. Táthar ag súil go mbeidh an dearadh Chateau Loulan Pacáistíocht Buidéil Fíona ina chruthú a bhfuil an-mheas air, a n-ardaítear agus a ghráitear atá praiticiúil agus nuálach. Comhtháthaíonn an dearadh seo a bhuaigh Duais Iarainn A' Design Award na cleachtais is fearr sa tionscal agus tá saintréithe teicniúla inniúla aige nasctha le heolas agus le tallann. Tá meas ar an dearadh Chateau Loulan Pacáistíocht Buidéil Fíona as a dhúthracht agus dearadh é chun feabhsuithe cáilíochta beatha a sholáthar a chabhraíonn leis an domhan a dhéanamh ina áit níos fearr.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla
This low-alcohol semi-sweet white wine from China's Chateau Loulan artfully blends the legend of the "Loulan Beauty" with the "flying white" technique of Chinese calligraphy. Its label features an openwork design inspired by this art form, creating a visual narrative that reveals the wine's hue and evokes the winery's storied past on the Silk Road, thereby enhancing its brand distinction and market position.
Toisí & Pacáistiú
76mmx76mmx300mm
Clibeanna
Packaging Design, Chinese Wine, Wine Packaging Design, Low-Alcohol Wine
Teicneolaíocht Táirgthe
The design masterfully employs metal's properties through partial coloring and a frosted finish to depict the Loulan Beauty. Fixed to the glass bottle, the metal label forms a semi-transparent window that hints at the semi-sweet white wine within and tells the unique story of Chateau Loulan. This approach offers users both aesthetic appeal and emotional resonance, elevating the overall experience and perceived value.
Dúshlán Deartha
Consumer awareness of Chinese wines remains underdeveloped. It is essential to conduct an in-depth exploration of Chateau Loulan's brand culture and winemaking heritage, supported by systematic competitor analysis. This approach will help guide consumers to authentically experience the distinctive charm of its semi-sweet white wine, thereby reshaping their perception of Chinese wine and broadening their understanding.
Taighde
As consumer discernment grows in China's wine market, semi-sweet white wines have emerged as a favorite among young women. Answering this trend, the winery has created a distinctive offering by weaving the story of its homeland—the vast desert and the legendary "Loulan Beauty"—into the very design of its wine. This unique identity has successfully elevated brand recognition and secured its status as a choice beverage for a new generation.
Inspioráid
Inspired by the unique brand culture of Chateau Loulan, this design fuses the legendary "Loulan Beauty" with powerful calligraphic strokes at the bottle base, bringing the Silk Road legend to life. The "flying white" openwork reveals both the wine and the spirit of Loulan. It's more than wine—it's art, heritage, and nature's gift in one.
Fad an Tionscadail
August - December 2024, Shenzhen, China
Sreabhadh Oibríochta
The "Loulan Beauty" plaque masterfully employs metal with partial coloring and a frosted finish for a distinct aesthetic, while the "flying white" calligraphy on the bottle base evokes the winery's desert landscape. This design engages consumers visually and tactilely, connecting them to the brand's heritage. By communicating Chateau Loulan's unique story, it delivers a dual experience of beauty and emotional resonance, elevating both user experience and brand value.
Baill Foirne
Creative Direction: Wen Liu
Design Execution: Weijun Liu

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