Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2026 Duais Iarainn A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Yebuna Pacáistiú Caife le Antonia Skaraki.
IarannPacáistíocht· 2026
Yebuna Pacáistiú Caife
Cliant: Taresso Artisanal Coffee Roasters
Buaiteoir an ghradaim Duais Iarainn A' Design Award sa Chatagóir Pacáistíocht
Buaiteoir Gradaim Fíoraithe
Fíoraigh Stádas Gradaim do #176506An Dearadh
Maidir le Yebuna Pacáistiú Caife
Is dearadh pacáistithe é Yebuna do raon meascán caife rósta. Tarraingíonn an fhéiniúlacht ar an Aetóip, áit dhúchais an chaife, agus ar an bhfocal Amáiris Yebuna. Tagraíonn lógó atá frámaithe le lúibíní d'aistear an chaife ón mbunáit go dtí an cupán. Feabhsaíonn clóghrafaíocht throm ingearach an infheictheacht ar an tseilf, agus déanann dathanna gléineacha a spreagann aibhneacha, sléibhte agus luí na gréine na hAfraice idirdhealú idir gach meascán. Coinnítear an caife i málaí marthanacha in-athdhúnta a chaomhnaíonn an úire. Atáirgeann priontáil ardteicneolaíochta grádáin bheachta agus toin shaibhre.
An Aitheantas
Maidir leis an Duais Iarainn A' Design Award
Bhuaigh an dearadh Yebuna Pacáistiú Caife Duais Iarainn A' Design Award, aitheantas gradamach a bhronntar ar dhea-dhearaí a chomhlíonann na riachtanais ghairmiúla agus thionsclaíocha a bhíonn á n-éileamh ó chruthuithe a ndearnadh go maith iad. Léiríonn buaiteoirí Iarainn scil mhór, speisialtóireacht ard, tuiscint saineolaí agus cumas cruthaitheach a gcruthaitheoirí. Táthar ag súil go mbeidh an dearadh Yebuna Pacáistiú Caife ina chruthú a bhfuil an-mheas air, a n-ardaítear agus a ghráitear atá praiticiúil agus nuálach. Comhtháthaíonn an dearadh seo a bhuaigh Duais Iarainn A' Design Award na cleachtais is fearr sa tionscal agus tá saintréithe teicniúla inniúla aige nasctha le heolas agus le tallann. Tá meas ar an dearadh Yebuna Pacáistiú Caife as a dhúthracht agus dearadh é chun feabhsuithe cáilíochta beatha a sholáthar a chabhraíonn leis an domhan a dhéanamh ina áit níos fearr.
Taobh Thiar den Dearadh
Pacáiste Preasa
Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.
- Airíonna Uathúla
- Yebuna Coffee's design bridges Ethiopia's heritage with modern clarity. The logo, framed by parentheses, symbolizes coffee's transformative journey, while bold typography asserts confidence. Vivid colors inspired by African landscapes distinguish each blend and evoke emotion. The packaging unites culture, function, and storytelling, offering a product identity that is both memorable and deeply rooted in tradition.
- Toisí & Pacáistiú
- Width 140mm x Depth 90mm x Height 350mm
- Clibeanna
- Ethiopia, coffee design, packaging, brand identity, culture, typography, innovation
- Teicneolaíocht Táirgthe
- The packaging is made from durable, resealable coffee bags designed to preserve freshness. Advanced printing techniques allow for precise gradients and rich, vibrant tones that echo African scenery. Digital design processes were used to refine typography and the symbolic logo, ensuring clarity and impact. The result is a balance of strong visual identity and practical functionality, optimized for consumer use.
- Dúshlán Deartha
- The primary challenge was expressing Ethiopia's coffee legacy in a contemporary and globally appealing way. Balancing cultural authenticity with modern aesthetics required sensitivity to avoid cliches. External constraints such as sustainable materials, print limitations, and production feasibility shaped key decisions. Overcoming these obstacles led to a design that celebrates tradition while presenting a bold, competitive brand identity for today’s market.
- Taighde
- This project stems from cultural and visual research into Ethiopia's coffee heritage. Objectives included creating a brand that reflects authenticity and global relevance. The methodology combined ethnographic insights, language study, and visual testing of typography and color. Iterations ensured clarity and impact. Results confirmed that consumers resonate with its emotional and cultural depth, making it more than packaging, an identity rooted in heritage.
- Inspioráid
- The project draws inspiration from Ethiopia, the birthplace of coffee, where culture and ritual are inseparable from daily life. The Amharic word Yebuna embodies authenticity, while the natural landscapes of rivers, mountains, and sunsets shaped the visual language. The aim was to design packaging that does not merely contain coffee but reflects its heritage, joy, and universal role in connecting people.
- Fad an Tionscadail
- The project started in December 2023 in Athens and finished in April 2024 in Athens
- Sreabhadh Oibríochta
- The design ensures ease of use through resealable, airtight structures that maintain product quality. Large vertical typography enhances visibility on shelves, while bold colors clearly differentiate each variety. Interaction is intuitive, helping consumers quickly identify blends. Beyond function, the design conveys narrative and emotion, inviting users to connect with coffee’s origins while enjoying a refined product experience.
- Baill Foirne
- Designer: Andreas Deskas
Creative Director: Antonia Skaraki - Creidiúintí Íomhá
- Image #1 Art Director Andreas Deskas
Image #2 Art Director Andreas Deskas
Image #3 Art Director Andreas Deskas
Image #4 Art Director Andreas Deskas
Image #5 Art Director Andreas Deskas
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