Pinar Nature Blend Pacáistiú Deochanna by Burkan Ciftciguzeli and Ibrahim Gulbas

Pinar Nature Blend Pacáistiú Deochanna by Burkan Ciftciguzeli and Ibrahim Gulbas is a highly esteemed winner of the very prestigious 2026 Duais Cré-umha A' Design Award in Dearadh Pacáistíochta Competition Category.

Cré-umhaPacáistíocht· 2026

Pinar Nature Blend Pacáistiú Deochanna

by Burkan Ciftciguzeli and Ibrahim Gulbas

Client: B12 Creative Branding

Duais Cré-umha A' Design Award Winner in Pacáistíocht Category

7,371
Verified Award Winner
Verify Award Status for #178481

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Pinar Nature Blend Pacáistiú Deochanna

Is dearadh pacáistithe é Pinar Nature Blend do theaghlach deochanna plandabhunaithe. Cuireann an dearadh ailtireacht amhairc shimplí, nua-aimseartha agus iomlánaíoch i bhfeidhm ar chatagóir na ndeochanna luibhe. Cuirtear toin nádúrtha le chéile le heilimintí léirithe agus le híomhánna grianghrafadóireachta den ábhar istigh. Cabhraíonn ordlathas soiléir le siopadóirí gach leagan a aithint go tapa. Úsáidtear trasdulta géara in ionad grádán bog, ionas go bhfanann an phriontáil ar dhromchlaí cartáin glan agus comhsheasmhach. Laghdaíonn an toradh tranglam amhairc agus scarann sé an teaghlach táirgí ó earraí iomaíocha ar an tseilf.

The Recognition

About the Duais Cré-umha A' Design Award

Bhuaigh an dearadh Pinar Nature Blend Pacáistiú Deochanna Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Pinar Nature Blend Pacáistiú Deochanna ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Pinar Nature Blend Pacáistiú Deochanna riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: They created a simple, modern, and holistic design architecture for the herbal beverage category. Natural tones, illustrative touches, a clean hierarchy, and content-focused visuals allowed the product family to display a calm yet powerful shelf presence. This presence also clearly distinguished it from competitors. The design reflects a balanced aesthetic approach that offers a clear value proposition to the consumer.
Dimensions & Packaging: Widht 90 mm x Depth 58,5 mm x Height 195,5 mm
Tags: tetrapak, plant, beverages, Pınar, Turkiye, Türkiye, packaging, branding,
Production Technology: Since Tetrapak is a packaging type, they used sharp transitions in the design to avoid problematic screens that may occur during printing. This approach ensured a clean and consistent print.
Design Challenge: The main challenge was reducing visual complexity while maintaining strong brand recognition on Tetrapak surfaces, which was overcome by establishing a clear visual hierarchy and using controlled transitions to ensure print consistency.
Research: Market analysis, shelf observation, and consumer behavior studies were conducted to identify visual clutter issues in the plant-based beverage category, leading to a simplified design system that improves readability and product differentiation.
Inspiration: Nature Blend emerged from a desire to highlight the inherent simplicity of herbal beverages. The illustrative cup drawing symbolizes the warmth of the human touch, while the actual image referencing the content represents the reality of nature. The convergence of these two worlds provides a sense of clarity and confidence to consumers searching for truth on cluttered shelves.
Project Duration: The design process of our project, which we launched in Istanbul, was completed in March 2024. It hit the shelves with consumers in 2025.
Operation Flow: Nature Blend sits quietly on a shelf, but at first glance, it tells its story. Its visual world invites you in, its colors guiding you. Within its simple layout, it creates a natural and heartfelt connection.
Team Members: Burkan Ciftciguzeli and Ibrahim Gulbas