The Seven Moons Pacáistiú Bosca Bronntanais by Hangzhou Furrytail Technology Co., Ltd

The Seven Moons Pacáistiú Bosca Bronntanais by Hangzhou Furrytail Technology Co., Ltd is a highly esteemed winner of the very prestigious 2026 Duais Cré-umha A' Design Award in Dearadh Pacáistíochta Competition Category.

Cré-umhaPacáistíocht· 2026

The Seven Moons Pacáistiú Bosca Bronntanais

by Hangzhou Furrytail Technology Co., Ltd

Client: Hangzhou Furrytail Technology Co., Ltd

Duais Cré-umha A' Design Award Winner in Pacáistíocht Category

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Verified Award Winner

Verify Award Status for #180234

View at A' Design Award Press Release Award Badge

Colors

The Design

About The Seven Moons Pacáistiú Bosca Bronntanais

Is pacáistiú bosca bronntanais é The Seven Moons le haghaidh paca éagsúlachta bia peataí le seacht mblas. Is é an ciorcal an phríomheilimint amhairc, le feiceáil sna cannaí cruinne, sa léaráid den ghealach ag leá agus i bpailéad dathanna na hoíche gealaí. Tá an bosca seachtrach agus an banda boilg déanta as páipéar in-athchúrsáilte le bailchríoch scannáin neamhlonrach a mhaolaíonn an dallrú. Coinnítear seacht gcanna alúmanaim atá oiriúnach do bhia laistigh, agus léaráid réalaíoch blais clóite ar gach ceann acu trí chlódóireacht fhritháite ceithre dhath. Coinníonn an banda boilg inbhainte cárta ionsáite atá múnlaithe cosúil leis an ngealach, ar féidir é a choinneáil mar chuimhneachán féiltiúil.

The Recognition

About the Duais Cré-umha A' Design Award

Bhuaigh an dearadh The Seven Moons Pacáistiú Bosca Bronntanais Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh The Seven Moons Pacáistiú Bosca Bronntanais ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh The Seven Moons Pacáistiú Bosca Bronntanais riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Seven Moons is a 7 flavor variety pack, available in Tasting Pack and Mid Autumn Gift Box editions. The packaging takes the circle as the core visual element, featuring circular cans, an illustration of the melting moon, and a moonlit night color palette to create a cohesive and festive visual identity system. The outer box adopts a detachable belly band with an insert card and houses 7 distinctively labeled circular cans, seamlessly blending functionality with a sense of ritual.
Tags: Celebrating the Mid Autumn Festival with Pets, Circular Can, Full Moon in the Mid Autumn Festival, Moonlit Night Color Palette, Detachable Belly Band with an Insert Card, Sustainable Packaging
Production Technology: The outer box and belly band are made from eco friendly, recyclable paper. Their surfaces are finished with a matte film to improve tactile comfort and minimize glare, ensuring illustrations appear in warm, soft tones. The food grade aluminum cans boast excellent sealing performance to preserve freshness. High precision four color offset printing is utilized for realistic flavor illustrations, making each flavor instantly recognizable.
Design Challenge: The packaging builds an emotional narrative around owners and pets celebrating the Mid Autumn Festival together. The circular can echoes the Mid Autumn full moon, highlighting reunion and companionship. A warm, multicolored moonlit night palette, each color representing a distinct flavor, creates a recognizable visual identity and celebrates the joy of everyday life shared between owners and pets. For the first time, the moon is transformed from a cultural symbol into a card inserted belly band.
Research: In recent years, pets have increasingly been regarded as family members and emotional companions. Against this backdrop, traditional festive occasions, particularly the Mid Autumn Festival which centers on reunion, have gradually expanded from human gatherings to shared moments between humans and pets. Leveraging the strong market recognition of its Hearty Gravy Cans series, the brand has launched a limited edition variety pack, allowing owners to share meaningful rituals with their pets.
Inspiration: Inspired by the poetic notion that cats love circular cans and people love full moons, the packaging subtly integrates the natural affinity of cats for circular containers with human cultural symbolism, where the Mid Autumn full moon represents reunion. This frames the Mid Autumn Festival as a shared moment between owners and pets, extending the traditional festival theme of human reunion to encompass the modern emotional expression of companionship between humans and their pets.
Project Duration: The project started in April 2025. The product was launched in September 2025.
Operation Flow: The packaging emphasizes the participatory ritual, inviting users to personally pick the moon when opening or gifting the product. The insert card of the belly band mimics the melting moon, serving as both a visual focal point and afestive keepsake card to infuse the unboxing process with emotional warmth and memorability. Moreover, the cans are printed with realistic flavor illustrations, allowing consumers to identify flavors and combinations at a glance.
Team Members: Shuning Lian
Shengdian Zhou