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Chic Della Pacáiste Bronntanais Uachtair by Jiayi Lu

Chic Della Pacáiste Bronntanais Uachtair by Jiayi Lu is a highly esteemed winner of the very prestigious 2026 Duais Cré-umha A' Design Award in Dearadh Pacáistíochta Competition Category.


Cré-umhaPacáistíocht· 2026

Chic Della Pacáiste Bronntanais Uachtair

by Jiayi Lu

Client: Chic Della

Duais Cré-umha A' Design Award Winner in Pacáistíocht Category

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Verified Award Winner

Verify Award Status for #182118

Colors

The Design

About Chic Della Pacáiste Bronntanais Uachtair

Is pacáiste bronntanais le haghaidh uachtar aghaidhe é Chic Della, a cruthaíodh i gcomhar le priontáil bhloc adhmaid Taohuawu Suzhou. Déantar móitífeanna peonaí an phrionta bhloc adhmaid ó Ríshliocht Ming, Flowers Bloom in Wealth and Prosperity, a dhíthógáil agus a atheagrú i stíl gheoiméadrach nua-aimseartha, agus coinnítear línte géara agus uigeachtaí an phrionta bhunaidh ag an am céanna. Tá an bosca bronntanais déanta as páipéar ealaíne le stampáil scragaill óir agus tomhaiseann sé 250 faoi 90 faoi 250 milliméadar. The Secret of Flower Beauty a thugtar ar an tacar agus léiríonn sé an smaoineamh Oirthearach maidir le cothú an chraicinn le bláthanna.

The Recognition

About the Duais Cré-umha A' Design Award

Bhuaigh an dearadh Chic Della Pacáiste Bronntanais Uachtair Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Chic Della Pacáiste Bronntanais Uachtair ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Chic Della Pacáiste Bronntanais Uachtair riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
CHIC DELLA has partnered with Suzhou Taohuawu woodblock prints to launch a co-branded face cream gift set. The set deconstructs and reassembles the magnificent scene of peonies in the Ming Dynasty Taohuawu woodblock print "Flowers Bloom in Wealth and Prosperity," using contemporary design techniques to reconstruct traditional auspicious patterns. This allows century-old intangible cultural heritage to be revitalized through a beauty medium.
Dimensions & Packaging
Gift box size, length 250mm x width 90mm x Height 250mm, Cream box 1, length 80mm x width 80mm x Height 80mm,Cream box 1, length 45mm x width 35mm x Height 130mm.
Tags
Branding, Packaging, Gift
Production Technology
The gift box is made using art paper and a gold foil stamping process.
Design Challenge
The packaging, with its auspicious meaning of "flowers blooming and wealth," echoes the traditional Chinese people's wishes for wealth, peace, longevity, and fulfillment. It combines modern design with daily skincare products to bring classical auspicious culture back into everyday life.
Research
Suzhou local brands × Suzhou intangible cultural heritage, strengthen the locality of "Suzhou aesthetics", and integrate symbols such as Taohuawu, peony, and Pingjiang misty rain into products, making them a mobile business card of Gusu culture.
Inspiration
The gift set, named "Floral Beauty Secrets," subtly reflects the Eastern aesthetic wisdom of "nourishing the skin with flowers" and constructs a complete cultural narrative from visual appeal to efficacy.
Project Duration
The project started in February 2025 in Suzhou, China and finished in May 2024 in Suzhou, China.
Operation Flow
The packaging design features peony patterns inspired by the Ming Dynasty Taohuawu woodblock print "Flowers Bloom in Wealth and Prosperity," which are deconstructed in a modern geometric style while retaining the sharp lines and textures of the woodblock print. The gift box is named "The Secret of Flower Beauty," echoing the Eastern skincare philosophy of "nourishing the skin with flowers."
Patents
Copyrights belong to CHIC DELLA, 2025.
Team Members
Art Director: Jiayi Lu and Graphic Design: Jiayi Lu, Photographer:Jiayi Lu
Image Credits
Image #1, Image #2, Image #3, Image #4, Image #5: Photographer Jiayi Lu, 2025.

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